Your search for: subjects:"Campaign Management"

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Found 87 results:

Books: 8

Journal Articles: 5

Magazine Articles: 74

Newspaper Articles: 0

Encyclopedia Articles: 0

Books on: "CAMPAIGN MANAGEMENT" (Subject)

8 results MORE BOOK RESULTS: 1-8

1.

Women in Office: Getting There and Staying There

Book by Joanne Rajoppi; Bergin & Garvey, 1993

Subjects:

Campaign Management--United States, Electioneering--United States, Women In Politics--United States

Collections: Entire Library

Women's approaches to problem-solving, leading, public policy positions, and relationships with people are different from men's. They have much to offer and present challenging opportunities to the political community of governance. This is a practical how-to book written for women who are involved ...
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Women's approaches to problem-solving, leading, public policy positions, and relationships with people are different from men's. They have much to offer and present challenging opportunities to the political community of governance. This is a practical how-to book written for women who are involved in the process, either elected or appointed to office, who wish to stay in office, be re-elected or move onto higher office. A first in a new and important genre of literature.
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2.

Eyes on City Hall: A Young Man's Education in New York Political Warfare

Book by Evan J. Mandery, Rob Shepperson; Westview Press, 2001

Subjects:

Campaign Management--New York (State)--New York, Elections--New York (State)--New York, New York (N.Y.)--Politics And Government--1951-, Political Campaigns--New York (State)--New York

Collections: Entire Library

Eyes on City Hall is a close-up look at the paranoid, frenzied, oppressive, and exhilarating world of modern political campaigns. Mandery offers a behind-the-scenes look at political campaigns in the television era. This day-to-day account of the 1997 New York City mayoral race takes us to the real ...
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Eyes on City Hall is a close-up look at the paranoid, frenzied, oppressive, and exhilarating world of modern political campaigns. Mandery offers a behind-the-scenes look at political campaigns in the television era. This day-to-day account of the 1997 New York City mayoral race takes us to the real battleground of modern politics. Sometimes cynical, often mirthful, and always honest, Eyes on City Hall will forever change your view of political campaigns.
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3.

Politics, Media, and Modern Democracy: An International Study of Innovations in Electoral Campaigning and Their Consequences

Book by David L. Swanson, Paolo Mancini; Praeger, 1996

Subjects:

Campaign Management, Comparative Government, Political Campaigns

Collections: Entire Library

This important new text brings together an outstanding group of international scholars to look at the current state of electoral politics around the world. Elements of the modern (or American) model of election campaigning have been adopted in many countries in recent years--including the use of ...
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This important new text brings together an outstanding group of international scholars to look at the current state of electoral politics around the world. Elements of the modern (or American) model of election campaigning have been adopted in many countries in recent years--including the use of mass media, the personalization of campaigns, use of public opinion polls, and a general professionalization of campaigns--and conditions would seem to favor the spread of that model. Contributors to this volume, from established democracies, new and restored democracies, and democracies facing destabilizing pressure, examine the extent to which electoral politics in their countries have been affected by the emergence of high-tech professional campaigns. Countries examined provide a cross-section of today's democracies, including the United States, Britain, Sweden, Germany, Russia, Poland, Spain, Israel, Italy, Argentina, and Venezuela. The work will be of interest to scholars and students alike in political communication, political parties and elections, and comparative politics.
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4.

The Campaign Manager: Running and Winning Local Elections

Book by Catherine M. Shaw; Westview Press, 2000

Subjects:

Campaign Management--United States--Handbooks, Manuals, Etc, Local Elections--United States--Handbooks, Manuals, Etc

Collections: Entire Library

This step-by-step guide to winning local elections is filled with practical examples of how to organize a successful campaign. Included is in-depth information on assembling teams, precinct analysis, canvassing, and dealing with the media.
5.

No Place for Amateurs: How Political Consultants Are Reshaping American Democracy

Book by Dennis W. Johnson; Routledge, 2001

Subjects:

Campaign Management--United States, Political Campaigns--United States, Political Consultants--United States

Collections: Entire Library

No Place for Amateurs is an insider's tour through the fast-paced, often sordid world of the professional political campaign. A veteran campaign consultant himself, Dennis Johnson serves as the perfect guide through the world of fund-raising, push-polling, focus groups, and negative attacks that ...
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No Place for Amateurs is an insider's tour through the fast-paced, often sordid world of the professional political campaign. A veteran campaign consultant himself, Dennis Johnson serves as the perfect guide through the world of fund-raising, push-polling, focus groups, and negative attacks that form the basis of high-stakes national campaigning. Major campaigns are now run almost entirely by professionals, and No Place for Amateurs details the skills, strategies and methods - and the extraordinary resources these require - to provide an expose of the highly sophisticated techniques used to reach and persuade voters. As this revealing volume makes clear, the more the candidates turn to sophisticated and unethical tactics, the less they focus on the concerns of the voters. Illuminating this dark underside of American politics, No Place for Amateurs offers a fascinating, behind-the-scenes look at all the stages of the modern, highly professional campaign.
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