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Persuading People to Have Safer Sex offers a lucid, in-depth, student-friendly and academically thorough discussion of AIDS prevention and health persuasion. In so doing it provides an introduction to the ways that social scientific research can be brought to bear on a daunting health problem ...

Persuading People to Have Safer Sex offers a lucid, in-depth, student-friendly and academically thorough discussion of AIDS prevention and health persuasion. In so doing it provides an introduction to the ways that social scientific research can be brought to bear on a daunting health problem. Covering many aspects of the AIDS crisis, the book introduces readers to the severity of the AIDS problem and explains the epidemiology of the disease. It discusses why persuasion is so important, explicates cognitive theories of AIDS prevention, and notes the role emotions and communication play in safer sex prevention. It also discusses: *functions that unsafe sex plays in peoples' lives; *why people, notably minority women, frequently choose to engage in unsafe sex; and *social factors underlying the spread of AIDS in urban America and portions of Africa. As a resource for introducing students to the role that theory and research play in health communication and psychology, the volume is appropriate for use in communication, journalism, social psychology, and public health courses, and will be of value to scholars, researchers, and all who seek to understand the use of persuasion in changing behavior.

This book focuses on safer sex discussion and practice in close, personal relationships, emphasizing research on individuals in personal relationship types that are experiencing a rise in HIV infection and AIDS. Moving beyond studies of gay adult males and IV drug-users, this work paints a clear ...

This book focuses on safer sex discussion and practice in close, personal relationships, emphasizing research on individuals in personal relationship types that are experiencing a rise in HIV infection and AIDS. Moving beyond studies of gay adult males and IV drug-users, this work paints a clear picture of the very real risk that exists for these less-studied, more general populations, so individuals may better personalize the risk and engage in more preventative measures Authors Tara M.nbsp;Emmers-Sommer and Mike Allen examine issues surrounding safer sex, utilizing research that focuses on how individuals struggle with personalizing the HIV and AIDS risk and how they cope with safer sex issues. Safer Sex in Personal Relationships takes readers on a journey through a variety of close relationship types. It begins by highlighting awareness to the global enormity of HIV and AIDS and providing a link between the global and personal, and the need to make HIV and AIDS awareness part of everyday talk and personal relationship structure. It then focuses on: *safer sex in close relationships, both heterosexual and homosexual; *marital relationships and the importance of safe sex discussion and awareness in marriages; *HIV and AIDS from a multicultural perspective; *HIV and AIDS in aged populations; and *increasing awareness, understanding, and compassion of those living with HIV and AIDS. This book will appeal to scholars and students concerned with HIV and AIDS in personal relationships. It will be an invaluable text for courses on interpersonal communication and relationships; family, marital, human sexuality, sex and gender, gay and lesbian relationships, and sexual education; and relational conflict across communication, psychology, and sociology disciplines.

This study is the first to look at how well AIDS education has worked and to explore the psychosocial factors that underlie behavioral response to initiatives promoting safer sex. Using comparative measures, Rosser profiles a specific population at risk and identifies important differences between ...

This study is the first to look at how well AIDS education has worked and to explore the psychosocial factors that underlie behavioral response to initiatives promoting safer sex. Using comparative measures, Rosser profiles a specific population at risk and identifies important differences between homosexual men who engage in safer sex and those who do not. He evaluates the positive and negative effects of different approaches to AIDS education and discusses changes in education, policy, behavior, and attitudes that are needed to halt the epidemic.