Audience Ratings: Radio, Television, and Cable
Subjects:
...Beville, Hugh M., Jr. Audience ratings. Bibliography: p. Includes index. 1. Radio programs--Rating. 2. Television programs-- Rating. I. Title. HE8697.A8B46 1985 384.543 85-1529 ISBN 0-89859-535-5 ISBN 0-89859-865-6 pbk. Printed in...