Managing Successful Universities

Synopsis

"This book seeks to define good management in a university context and how it can contribute to university success. It draws on the literature of management in the private sector as well as from higher education, and from the experience of the author. Managing Successful Universities demonstrates how successful universities utilise the market to reinforce academic excellence."

Additional information

Contributors:
Publisher: Place of publication:
  • Maidenhead, England
Publication year:
  • 2003