E-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online

Synopsis

Whether you're running an online business or looking to expand the web presence of your brick-and-mortar company, you'll need surefire marketing techniques if you want to attract more customers and make the kind of money you deserve. Following on the success of Internet Riches, top e-business entrepreneur and coach Scott Fox shares the powerful but simple marketing strategies that willpropel your business to a whole new level of success. Combining inspiring stories with step-by-step instruction, e-Riches 2.0 reveals how to:


• build a fan base around yourself, your product, and your business

• build your email list

• use the latest e-marketing tools, including blogs, online video, email newsletters, search engine marketing, podcasting, keyword ads, autoresponders, affiliate programs, RSS feeds, Twitter, social bookmarking, and social networks like Facebook, LinkedIn, and MySpace

• energize your online copywriting skills

• pitch a news story... then be ready to convert visitors once it brings them to your site


Packed with inspiring stories, insider secrets, and cutting-edge tools, this practical, money-making guide is your ticket to online success.

Additional information

Contributors:
Publisher: Place of publication:
  • New York
Publication year:
  • 2009