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Now playing in living rooms all across the country--the World Wide Web. Having proven its worth as a valuable business tool, technology firms are now trying to make the Internet as ubiquitous as television. In fact, several companies are trying to make it part or your television. Many marketers believe convergence of television and the Net will allow companies to recoup much of the vast amounts of cash that have been thrown at the World Wide Web by providing larger viewing audiences.

It is no wonder that technology companies want to bring the Internet to the home via television. While about 37% of U.S. homes have personal computers, more than 98% have television sets, …