Borderline but No Sleaze; Sex Shop Cleaning Up Its Act

Article excerpt

Byline: patrick williams

THE new owner of a Tweed Heads adult shop says it is time the industry takes out the sleaze and welcomes in the 21st century.

Nookie Borderline Adult Store in Bay Street is ditching the age-old perception of customers hiding under trench coats and opening up to every- one from married couples to grandmothers.

The new owner, who only wanted to be known as "Rick', took over ownership of the store two weeks ago and has already begun turning the self-described "tacky" former shopfront.

"I think it will help people become more open of their sex life," Rick said.

It will attract a different calibre of customers.

"If it becomes accepted, then sex won't be such a taboo anymore."

The store will be renamed the Nookie Borderline Adult Lifestyle Centre when renovations are completed in a month.

"A change from the old perception of adult stores is long overdue. This is the way things are going these days," Rick said.

"I think this store will make a difference to the way people perceive adult shops."

The upmarket adult shop will be the biggest of its kind for the Tweed and will be tail- ored to cater for all sexual life- styles.

Even the photos of women scantily dressed in lingerie plastered over the current store front will be replaced with only the lettering of the store's new name. …