Publishing Technology Listings

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ADVERTISING/CRM SYSTEMS

Media Services Group

One Landmark Square

8th Floor

Stamford, CT 06901

Phone: 800.234.4674

Fax: 203.921.1791

Web: www.msgl.com/ad

Contact: Lee Pierce, VP, Sales

Email: info@msgl.com

COMPANY OVERVIEW

Media Services Group specializes in innovative software solutions, helping publishers run more competitive and profitable businesses.

OFFICES WORLDWIDE

Los Angeles

Seattle

Phoenix

Houston

Stamford

London

Elan Ad[TM] is the proven standard in ad sales and billing software. It is used by many of the world's largest and most successful publishers to manage print and online ad sales, sponsorships and other ad-based revenue streams. It is consistently chosen for its proven ability to help integrate, automate and streamline the complexities of advertising businesses.

SOME KEY FEATURES

Elan Ad[TM] is unmatched in both flexibility and depth and breadth of functionality. Thousands of publications depend on it to:

* Maintain integrated client and prospect databases

* Manage materials and production workflow

* Build and sell multimedia packages

* Create flexible billing schedules

* Track advertising orders from proposal to production

* Bill ads in print and online

* Build and bill classified ads

* Calculate and validate rates and contracts for any number of publications

* Provide detailed reports for sales, production and accounting

* Monitor order status, production requirements, problem accounts

* Improve credit & collections

* Track competition and provide market share analysis Analyze business trends

* Provide detailed forecasts

* Streamline communication between ad sales, internet sales, accounting and production

Media Services Group continues to lead the publishing software marketplace with new approaches to common challenges in business process and workflow. A recent innovation, called Order-to-Print, (OtP for short), is the first and only software solution to offer complete integration of:

* Online ad portal

* Advertiser catalog and self-service

* Automated ad trafficking

* Order processing and billing

* Flat planning and page imposition

* Digital integration to printers and online

INTEGRATION

Clan Ad[TM] is one component of a larger, integrated suite of publishing and event management modules including:

* Advertising Management

* Online/Web Advertising

* Print/Digital Directory Publishing

* Conference and Exhibition Management

* Circulation Fulfillment

* Newsstand/Single Copy Sales

* Book Publishing

* Rights & Royalties

* Inventory and Warehouse Management

* Print & Online Directory Publishing

* Membership

* Integrated Publishing CRM with Salesforce.com[R]

* Accounts Receivable

* Credit & Collections

* Purchase Orders

* Job …