Magazine article Communication World , Vol. 17, No. 5
John J. Gerstner, ABC, is manager of electronic communication for Deere & Company, Moline, Ill. In 1996, Gerstner was named to lead the launch of John Deere's web site and create an enterprise-wide strategy for Deere's intranet, JD Online, now a key communication and HR tool for 20,000 employees representing eight divisions in 10 countries.
Gerstner has received more than 50 communication awards during his career, including 13 IABC Gold Quills. In 1992, he received the IABC U.S. District 4 Director's Award. In 1994 he was named IABC/Iowa Communicator of the Year.
Gerstner has served on the IABC executive board and is a frequent speaker and workshop leader on the Internet, intranets, organizational writing, photography and editing. He also contributes articles to Communication World magazine, including a series of interviews on "The Civilization of Cyberspace," with John Perry Barlow, Nicholas Negroponte, Cliff Stoll, Esther Dyson and Manuel Castells.
Gerstner is currently on special assignment to produce a John Deere coffee table history book for the year 2000. He is also launching a new web site for intranet information sharing at www.intranetinsider.com.
Tamara Gillis, Ed.D., ABC, is assistant professor of communication and director of student publications at Elizabethtown College and owner of Wordsmiths, a communication consultancy. She also has held a number of positions in community relations and public relations for associations, educational institutions and hospitals.
She has participated in international education and communication projects in Namibia (Africa) and Russia. Current areas of interest are media literacy (how Russia is portrayed in the United States press), the role of public relations officers as change agents, and exploring the possibilities of public journalism in Russia, Ecuador and Swaziland.
An IABC member since 1986, Gillis has held a number of offices in IABC/Harrisburg and in U.S. District 3, including district director in 1998-99. She is a fellow of the Capital Area Writing Project and a member of the Popular Culture Association and the Association for Education in Journalism and Mass Communication (AEJMC).
Gillis has a bachelor's degree in English and a master's degree in communication studies from Shippensburg University (Pa.). She earned her doctorate in administration and policy studies from the University of Pittsburgh.
David Kistle, ABC, is senior vice president at Padilla Speer Beardsley (PSB) Public Relations, a full-service public relations and communication consulting firm headquartered in Minneapolis, Minn., with offices in St. Paul and New York. He heads the firm's research and employee communication practices.
Before joining PSB in 1981, Kistle worked in the employee communication departments at 3M and Sprint.
Kistle has been an active member of IABC since 1978, serving in leadership positions for IABC/Minnesota and IABC U. …