For Native Americans, Gaming Is Not the Only Business

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The growth of casino gambling on Indian reservations has buoyed the economies of many Indian communities, but Indian business advocates say what's really needed is more entrepreneurship.

They target ventures linking non-Indian businesses with new Indian entrepreneurs, as well as more investment by successful Indian-owned businesses in new enterprises.

Links between non-Indian businesses and Indian entrepreneurs offer business opportunities to both sides, says Veronica Tiller, an Indian historian and consultant who has produced a reference guide to doing business with what she calls Indian Country. "While there is a growing desire and a trend toward developing the …