THE 'BURBS: That big red and white sign at the northwest corner of Olive Boulevard and Spoede Road, touting the VJM Learning Center, has raised a few eyebrows. Described as a center "to help people have better sexual relationships," the firm, headed by sex researcher Virginia Johnson Masters, is underwritten by Robert Rafael's Rafael Enterprises. Investment broker Rafael has told friends that he anticipates spending as much as $20 million to go global with the program. Said Masters Johnson: "I will use all the information and knowledge I've gained all the years I've spent in human sexuality."
GILDED CAGE: Shame on the birdbrain who authorized the repainting of the new bird cages installed in several St. Louis Housing Authority projects last week. Several birds, overcome by fumes, died in their cages, report appalled residents. . . .
Meanwhile, The Sevens Building in Clayton, which has been losing human tenants of late, has attracted a pair of nesting falcons to its rooftop eaves. STARS OVER TOWN: Tony Bennett and Michael Bolton will headline a June 27 fund-raiser at Grant's Farm for U.S. Rep. Dick Gephardt's 1998 re-election campaign. For reservations, call 961-1111. . . . Turvey's on the Green Bestaurant was where 1996 Miss Norway - Ann Lena Hansen - broke bread with her beau, sportscaster Pierce Michaels. The twosome, who met in Scandinavia, had the romantic feedbag under the watchful eyes of Turvey's new GM, Tony Campise. . . . Channel 5 weekend sports anchor Malcolm Briggs is launching a monthly magazine, "The Amateur Sports Showcase," and a spinoff television series geared for Fox Sports Midwest stations. Briggs says Jackie Joyner-Kersee will co-host the telecasts. . . . Chuck Berry at a Bat Mitzvah, yet? That's right, the rock 'n roller was front 'n center as a guest at the rite for Lindsey Sclarhoff at Forest Hills C.C. Berry is a friend of her parents, Jan and Dr. Allen Sclaroff, the oral surgeon. ON THE MED BEAT: If Dr. Carlos Perez had his way at Barnes-Jewish Hospital, the new proton accelerator, the Synchotron, priced at $45 million to $50 million, would have been ordered by now. …