Abstract
The past two decades have seen an escalating struggle among the tobacco industry, the government, and antismoking organizations in Canada. Increasingly, the marketing and the consumption of tobacco products have been constrained. After the passage of the Tobacco Products Control Act and the Non-smokers' Health Act in 1988, Canada was said to have among the world's strongest tobacco promotion and smoking regulations. Now that key provisions of the Tobacco Products Control Act have been struck down by the Supreme Court of Canada and new legislation has been introduced in Parliament, it seems appropriate to examine the history of the regulation of tobacco products marketing …