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Factors Affecting the Adoption of E-Commerce: A Study of the Textile Industry in Wujin, China
Academic journal article from International Journal of Business and Management Science, Vol. 2, No. 2
Beginning of article
Abstract:
The purpose of this paper is to examine the factors that influence the adoption of e-commerce with emphasis on textile companies in WuJin, China. The factors are organizational readiness, innovation characteristics, government influence and culture. Binary logistic regression was applied to test the research model. The result shows that organizational readiness, innovation characteristics and culture influence the adoption of e-commerce among textile companies in WuJin. As China's culture is different from many western countries, it is found that relationships between organizations, or GuanXi as it is commonly known in China, needs to be established before organizations …
