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Creativity in the Entrepreneurship Classroom
Beginning of article
ABSTRACT
Creativity is a critical skill for entrepreneurs and entrepreneurs hip training. In this study the scores of eighty-nine students, in a beginning entrepreneurs hip class, on a creativity survey and a divergent thinking test, are compared with those of forty-two students in a required public speaking class. Findings show that students who enrolled in the entrepreneurs hip class perceived themselves as more creative after the class and did better on divergent thinking (generated more ideas and a greater range of ideas) than students not enrolled in the class in pre and post tests. Additionally, practice in divergent thinking exercises increased the entrepreneurs hip …
