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The 7 DEADLY SINS of Report Writing
Academic journal article from The Journal of Government Financial Management, Vol. 61, No. 4
Beginning of article
It's unanimous: everyone agrees that reports must be clear and concise. However, achieving that goal is fraught with peril. Here are seven pitfalls or "sins" to he armed against if you want your reports to excel.
1. Not understanding today's reader
The first principle of effective communication is "know your reader," and it is here that many financial managers fall short. That's because they envision readers going through their reports page by page in printed form. In fact, many readers, if not the most of them, read reports on laptops, tablets and even smartphones. They might read the report in a quiet office or a noisy airport. And these multitasking, busy readers demand …
