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For a generation, management services practitioners have been involved in a succession of corporate initiatives from quality, through process improvement and re-engineering, to knowledge management. Many of these have involved the development or adoption, and the subsequent application of, standard methodologies and common tools and techniques. Their focus has largely been upon raising productivity and lowering the cost of existing activities. In many contexts, squeezing the cost base and the reduction of staffing levels continues to the present day. However, new concerns, pre-occupations and requirements are beginning to emerge. Corporate leaders, and a growing number of investors, are …