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The Relation between Firm Survival and the Achievement of Balance among Its Stakeholders: An Analysis
Beginning of article
The new environment and the strategic management it calls for have changed the relationship between the organisation and its stakeholders to the effect that companies have to take into account the interests of all the stakeholders. This will imply an adequate satisfaction for each stakeholder, and lead to the corresponding generation of value for the firm. The long term survival of the firm requires to carry out a balance between inducements and contributions of all the stakeholders.
1. The new and extended environment of the firm
Strategic performance is the essential principle that must govern a company in a highly competitive market. In the business environment, the …
