Technological Competition in Global Industries: Marketing and Planning Strategies for American Industry

Synopsis

This book deals with the important question of how Japanese firms were able to dominate integrated circuit technology, a crucial technology that had been invented and pioneered in the United States. Based on interviews with Japanese CEOs and government officials, Methe finds the answer in the subtle balance of competitive and cooperative forces that exist in Japanese industry and government-sponsored research. The larger relationship between technological innovations, a firm's strategic approach to technology, and public policy, are explored, and the implications for U.S. firms are fully assessed with respect to planning effective international strategies.