Marshall McLuhan

Mcluhan, Marshall - (Herbert Marshall McLuhan), 1911–80, Canadian communications theorist and educator, b. Edmonton, Alta. He taught at the Univ. of Toronto (1946–80) and at other institutions of higher education in Canada and the United States. McLuhan gained popularity and fame in the 1960s with his prophetic proposal that electronic media, especially television, were creating a Read More...

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Marshall McLuhan

1 .

The Gutenberg Galaxy: The Making of Typographic Man
by Marshall McLuhan. 304 pgs.

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Contents

Prologue

The Gutenberg Galaxy

The Galaxy Reconfigured or the Plight of Mass Man in an Individualist Society

Bibliographic Index

Index of Chapter Glosses
2 .

Digital Mcluhan: A Guide to the Information Millennium
by Paul Levinson. 230 pgs.

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Marshall McLuhan died on the last day of 1980, on the doorstep of the personal computer revolution. Yet McLuhan's ideas anticipated a world of media in motion, and its impact on our lives on the dawn of the new millennium.Paul Levinson examines why McLuhan's theories about media are more important to us today than when they were first written, and why the Wired generation is now turning to McLuhan's work to understand the global village in the digital age.

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Contents

Acknowledgements

1: Introduction

2: The Reluctant Explicator

3: Net Content

4: The Song of the Alphabet in Cyberspace

5: Online Angels

6: From Voyeur to Participant

7: The Fate of the Center

8: The Mind Behind the Screen

9: Way Cool Text

10: The Rusted Gatekeeper

11: Serfs to Surf

12: Beauty Machines

13: Balinese at Work Online

14: Through a Glass, Brightly

15: Spirals of Media Evolution

Bibliography

Index
3 .

Explorations in Communication: An Anthology
by Edmund Carpenter, Marshall McLuhan. 228 pgs.

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Contributors

Explorations in Communication an Anthology

Acknowledgments

Contents

Introduction

Classroom Without Walls

Tactile Communication

Linguistic Reflection of Wintu Thought

Time and Tense in Spanish Epic Poetry

Buddhist Symbolism

The Language of Poetry

Kinesics and Communication

Acoustic Space

Space Conception in Prehistoric Art

The Moving Eye

Pure Color

The Pirate's Wardroom

The Oral and Written Traditions

Reading and Writing

The Effect of the Printed Book on Language in the 16th Century

Lineal and Nonlineal Codifications of Reality

Comments on "Lineal and Nonlineal Codifications of Reality"

The New Languages

Media Log

Channel Cat in the Middle Distance

Joyce's Wake

The Soviet Press

Five Sovereign Fingers Taxed the Breath

Notes on Contributors
4 .

Testing the Innis and McLuhan Theses: Mennonite Media Access and TV Use, in The Canadian Review of Sociology and Anthropology
by Leo Driedger, Paul Redekop. 22 pgs.

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5 .

Media and the American Mind: From Morse to McLuhan
by Daniel J. Czitrom. 254 pgs.

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Contents

Tables

Preface

Part One: Contemporary Reactions to Three New Media

Chapter 1: "Lightning Lines" and the Birth of Modern Communication, 1838-1900

Chapter 2: American Motion Pictures and the New Popular Culture, 1893-1918

Chapter 3: The Ethereal Hearth: American Radio from Wireless Through Broadcasting, 1892-1940

Part Two: Theorists of Modern Communication

Chapter 4: Toward a New Community.? Modern Communication in the Social Thought of Charles Horton Cooley, John Dewey, and Robert E. Park

Chapter 5: The Rise of Empirical Media Study: Communications Research as Behavioral Science, 1930-1960

Chapter 6: Metahistory, Mythology, and the Media: the American Thought of Harold Innis and Marshall Mcluhan

Epilogue: Dialectical Tensions in the American Media, Past and Future

Notes

Bibliography

Index
6 .

From New Criticism to Cultural Pluralism: The Southern Legacy of Marshall McLuhan, in Mosaic (Winnipeg)
by Karl Precoda. 14 pgs.

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7 .

Communications and History: Theories of Media, Knowledge, and Civilization (Chap. 9 "The Canadian Connection II: Marshall McLuhan")
by Paul Heyer. 202 pgs.

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This innovative volume selectively assesses three centuries of inquiry into the role of communications in the history of civilization. It challenges the conventional assumption that inquiry into the human consequences of living in a communications-dominated age began in the middle of the 20th century as a response to omnipresent technology.

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Preface

Introduction: Mapping an Unacknowledged Tradition

Part I: The Eighteenth Century

1: Enlightenment Foundations

2: Communications and Universal History

3: Jean-Jacques Rousseau on Language and Writing

Part II: The Nineteenth Century

4: The Establishment of Linguistics and the History of Writing

5: Social Evolution and Social Theory

Chapter 6

Part III: The Twentieth Century

7: Archaeology, Technology, and Civilization

8: The Canadian Connection I: Harold Innis

9: The Canadian Connection II: Marshall Mcluhan

10: History and Discourse: Michel Foucault

Conclusion: Current Directions

Notes

Bibliography

Index
8 .

The Global Village: Dead or Alive? ("Turning McLuhan on His Head" begins on p. 14 and "Global Villages, Global Economies: Rethinking McLuhan" begins on p. 57)
by Ray B. Browne, Marshall W. Jishwick. 223 pgs.

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The Global Village: Dead or Alive?

Contents

Foreword

Introduction

Turning Mcluhan on His Head

The Vanishing Global Village

The Complexities of Cultural Globalization Revisited

Global Villages, Global Economies: Rethinking Mcluhan

Mtv's Global Footprint

Localizing the Global Village: Lessons from the Blacksburg Electronic Village

The Global Village—Writ Small

Missionaries in the Global Village

The Endurance of Regionalism and Stateless Nationalisms in Literature: a Global Study

Navigating Globally: a Guidance System Called: Comparative Culture Studies

Border and Borderless Culture: A Study of the Process of Recreation and Maintenance of Ethnic Boundary in a Global Society

São Paulo as a Global City? Applying Some World City Hypotheses in the Periphery

Hot Cars and Cool Media: The Swedish Raggare Subculture

Pointless Name Change Is Stirring Up Pakistan

In Praise of Ned Ludd

Contributors
9 .

Understanding McLuhan: Television and the Creation of the Global Village, in ETC.: A Review of General Semantics
by Michael Antecol. 20 pgs.

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10 .

McLuhan's World -- and Ours, in Public Interest
by David Skinner. 13 pgs.

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11 .

McLuhan's New World, in The Wilson Quarterly
by Tom Wolfe. 8 pgs.

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12 .

A Philosophy of Mass Art ("Marshall McLuhan and the Electronic Future" begins on p. 145)
by Noel Carroll. 425 pgs.

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This is a survey of mass art - including television, movies, bestselling novels, pulp fiction, popular music, comic-books, cartoons and photographs.

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Acknowledgments

Contents

Introduction

1: Philosophical Resistance to Mass Art: The Majority Tradition

2: Philosophical Celebrations of Mass Art: The Minority Tradition

3: The Nature of Mass Art

4: Mass Art and the Emotions

5: Mass Art and Morality

6: Mass Art and Ideology

Envoi

Index
13 .

Literacy in a Digital World: Teaching and Learning in the Age of Information ("Whatcha Doin' Marshall McLuhan?" begins on p. 52)
by Kathleen R. Tyner. 291 pgs.

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Lea's Communication Series

Contents

Acknowledgments

Introduction

Chapter One Pause on Literacy Fast Forward

Chapter Two Expanding Literacy

Chapter Three Divergence and Convergence on the Electronic Frontier

Chapter Four Splintering Literacies

Chapter Five Beyond Access

Chapter Six Representing Literacy in the Age of Information

Chapter Seven Treading Water: Media Education in the United States

Chapter Eight Moving Toward an Acquisition Model of Media Education

Chapter Nine Representing Diversity-- Media Analysis in Practice

Chapter Ten Toward an Interactive Education

Afterword A Tale of Two Cities

Appendix: Global Multiliteracy Networks

Author Index

Subject Index
14 .

Dilemmas in the Study of Information: Exploring the Boundaries of Information Science ("Marshall McLuhan's Use of Brain Hemisphere Literature" begins on p. 67)
by S. D. Neill, Paul Wasserman. 188 pgs.

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This book identifies the limits of the field of information science, and thus raises very real problems of the discipline in the context of people using, misusing, and abusing information. Neill provides many examples of the uses of information to illustrate how difficult it is to work with. In particular he highlights problems of information scientists using information to study information. It is Neill's contention that information use problems are, in certain instances, insoluble dilemmas, for they are grounded in human nature and can be solved only by altering that nature.

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Acknowledgments

Introduction

REFERENCES

1: The Dilemma of the Subjective in Information Organization and Retrieval

INTRODUCTION

CONCLUSION

REFERENCES

2: The Dilemma of the Physical in the Objectification of Subjective Knowledge Structures: The Role of the Body in Thinking

REFERENCES

3: The Dilemma of Human Imperfection: Character, Values, and Personality

CONCLUSION

REFERENCES

4: The Dilemma of Information Ignored: Argumentation with Selected Evidence

REFERENCES

5: The Dilemma of the Quality of Information: An Incremental Death

REFERENCES

6: The Dilemma of Information Overload: Managing in the Information Society

REFERENCES

7: The Dilemma of Unknown Information: The Enigma of Complexity

CONCLUSION

REFERENCES

REFERENCES

8: The Dilemma of Method for Information Research: is Information Science a Science, Social Science, or Humanity?

REFERENCES

9: On the Style of Some Philosophers: The Dilemma of Debate

NOTES

Bibliographical Essay

Name Index

Subject Index

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