Read complete books and articles on: Issue Management

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13 of the Best Books and Articles on: Issue Management

as selected by Questia librarians

1.

Social, Political, and Economic Contexts in Public Relations: Theory and Cases (Chap. 2 "Issues Management: Decision Making in Action") » Read Now
by Hugh M. Culbertson, Dennis W. Jeffers, Donna Besser Stone, Martin Terrell. 322 pgs.

Collections: Entire Library

...Chase W. H. 1977 . "Public issue management: The new science". Public...the concept and practice of issue management intelligence, theory ". Dissertation...Hesse M. B. 1983...
2.

Management of Corporate Communication: From Interpersonal Contacts to External Affairs ("Issues Management: From Strategic Planning to External Communication" begins on p. 270) » Read Now
by Robert L. Heath. 306 pgs.

Collections: Entire Library

...approach to management treats employees...ability to see an issue, situation, another...efforts. Some management philosophies address this issue by assuming that...Pressing...
3.

Public Relations as Relationship Management: A Relational Approach to the Study and Practice of Public Relations (Chap. 5 "Issues Management: A Relational Approach") » Read Now
by Stephen D. Bruning, John A. Ledingham. 280 pgs.

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The emergence of relationship management as a paradigm for public relations scholarship and practice requires a close examination of just what is achieved by public relations--its definition, function and value, and the benefits it generates. Initiated by the editors' interest in cross-disciplinary...
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The emergence of relationship management as a paradigm for public relations scholarship and practice requires a close examination of just what is achieved by public relations--its definition, function and value, and the benefits it generates. Initiated by the editors' interest in cross-disciplinary exploration, this volume evolved to its current form as a result of the need for a framework for understanding public relations and the potential impact of organization-public relationships on the study, practice, and teaching of public relations. Ledingham and Bruning include contributions that present state-of-the-art research in relationship management, applications of the relational perspective to various components of public relations, and the implications of the approach to influence further research and practice. The discussion conducted here is certain to influence and promote future theory and practice on the concept of relationship management.
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4.

Public Relations Inquiry as Rhetorical Criticism: Case Studies of Corporate Discourse and Social Influence (Chap. 8 "Philip Morris Magazine: An Innovation in Grass Roots Issue Management" and Chap. 12 "Issue Management during Corporate Mergers: A Case Study of AT&T and NCR") » Read Now
by William N. Elwood. 352 pgs.

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Whether politically, socially, economically, or psychologically, postmodern institutions attempt to influence their environments through the use of rhetoric in their public relations campaigns. As corporations increasingly dominate the public discourse we experience daily, it becomes increasingly...
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Whether politically, socially, economically, or psychologically, postmodern institutions attempt to influence their environments through the use of rhetoric in their public relations campaigns. As corporations increasingly dominate the public discourse we experience daily, it becomes increasingly important to understand how that discourse operates, and to become more informed creators and consumers of institutional rhetoric. This volume examines the theoretical bases and practical effects of a variety of public relations campaigns. The contributors demonstrate that rhetorical inquiry is a viable and underrated approach to explaining the influence of public relations campaigns. Cases analyzed in the book range from those of national scope (e.g., Mobil Oil's "Observations" campaign of the 1970s and 1980s), to studies of targeted influence (e.g., corporate recruitment videos), to cases of internal relations (e.g., issues management during corporate mergers), to studies of local situations (e.g., theanatomy of,a local ballot issue campaign). While the various contributors employ a broad range of rhetorical methods and analysis, the discussions remain approachable and understandable for students and professionals alike.
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5.

Responding to Crisis: A Rehetorical Approach to Crisis Communication (Chap. 21 "Issue Management during Sudden Executive Departures: Sensemaking, Enactment, and Communication") » Read Now
by Dan P. Millar, Robert L. Heath. 367 pgs.

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In recent years, researchers and practitioners have explored the nature, theory, and best practices that are required for effective and ethical crisis preparation and response. The consequences of being unprepared to respond quickly, appropriately, and ethically to a crisis are dramatic and well...
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In recent years, researchers and practitioners have explored the nature, theory, and best practices that are required for effective and ethical crisis preparation and response. The consequences of being unprepared to respond quickly, appropriately, and ethically to a crisis are dramatic and well documented. For this reason, crisis consulting and the development of crisis response plans and protocols have become more than a cottage industry. Taking a rhetorical view of crisis events and utterances, this book is devoted to adding new insights to the discussion, and to describing a rhetorical approach to crisis communication. To help set the tone for that description, the opening chapter reviews a rhetorical perspective on organizational crisis. As such it raises questions and provokes issues more than it addresses and answers them definitively. The other chapters can be viewed as a series of experts participating in a panel discussion. The challenge to each of the authors is to add depth and breadth of understanding to the analysis of the rhetorical implications of a crisis, as well as to the strategies that can be used ethically and responsibly. Central to this analysis is the theoretic perspective that crisis response requires rhetorically tailored statements that satisfactorily address the narratives surrounding the crisis which are used by interested parties to define and judge it. This volume is of value to scholars and students interested in crisis communication, and is certain to influence future work and research on responding to crises.
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6.

Excellence in Public Relations and Communication Management ("The Issues Stage" begins on p. 146) » Read Now
by James E. Grunig. 680 pgs.

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7.

Public Relations Research Annual (1989) (Chap. 2 "Corporate Issues Management: Theoretical Underpinnings and Research Foundations") » Read Now
by Larissa A. Grunig, James E. Grunig. 279 pgs.

Collections: Entire Library
8.

The Crisis Manager: Facing Risk and Responsibility (Chap. 13 "Issues Management and Stakeholder Relationships") » Read Now
by Otto Lerbinger. 399 pgs.

Collections: Entire Library
9.

Community Relations and Issues Management: An Issue Orientation Approach to Segmenting Publics, in Journal of Public Relations Research » Read Now
by Dan Berkowitz, Kirk Turnmire. 19 pgs.

Collections: Entire Library
10.

Issues Management Mediation of Linkages between Environmental Complexity and Management of the Public Relations Function, in Journal of Public Relations Research » Read Now
by Martha M. Lauzen, David M. Dozier. 22 pgs.

Collections: Entire Library
11.

The Failure of the Task Force on Food Assistance: A Case Study of the Role of Legitimacy in Issue Management, in Journal of Public Relations Research » Read Now
by W. Timothy Coombs. 22 pgs.

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...of the Role of Legitimacy in Issue Management W. Timothy Coombs Department...professionals generally consider issue management to be one of the primary ways...determining...
12.

The Clinton Presidency: Images, Issues, and Communication Strategies (Chap. Nine "Clinton's Characteristic Issue Management Style: Caution, Conciliation, and Conflict Avoidance in the Case of Gays in the Military") » Read Now
by Robert E. Denton Jr., Rachel L. Holloway. 268 pgs.

Collections: History, Entire Library

This important text is the first to examine the Clinton presidency from a communication perspective. Experts in communication and presidential studies analyze the rhetoric, images, issues, and communication strategies employed by the President, the First Lady, and the administration. From the...
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This important text is the first to examine the Clinton presidency from a communication perspective. Experts in communication and presidential studies analyze the rhetoric, images, issues, and communication strategies employed by the President, the First Lady, and the administration. From the feel-good town meetings of the campaign to the exuberant days of the inauguration, from the health care "crisis" to the Whitewater scandal and the Republican congressional landslide, this volume attempts to separate image from reality and spin from actuality in the media presidency of William Jefferson Clinton.
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13.

The Human Firm: A Socio-economic Analysis of Its Behavior and Potential in a New Economic Age » Read Now
by John F. Tomer. 228 pgs.

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This book argues that in the age of globalization and rapid technological change, an understanding of business behavior and government policy towards business requires an appreciation of the firm's human dimension.