Read complete books and articles on: Persuasion

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15 of the Best Books and Articles on: Persuasion

as selected by Questia librarians

1.

The Dynamics of Persuasion » Read Now
by Richard M. Perloff. 412 pgs.

Collections: Psychology, Entire Library

...THE DYNAMICS OF PERSUASION COMMUNICATION TEXTBOOK SERIES Jennings Bryant--Editor...Contexts, and Challenges PERLOFF The Dynamics of Persuasion THE DYNAMICS OF PERSUASION...
2.

The Process of Persuasion (1946) » Read Now
by Clyde R. Miller. 228 pgs.

Collections: Psychology, Entire Library

...THE PROCESS OF PERSUASION THE PROCESS OF PERSUASION by CLYDE R. MILLER Associate Professor of Education...ITLL NEVER REPLACE THE HORSE" 11 II PERSUASIONS FIRST LAW 24 III...
3.

Persuasion: How Opinions and Attitudes Are Changed » Read Now
by Herbert I. Abelson. 120 pgs.

Collections: Psychology, Entire Library

...PERSUASION How opinions and attitudes are changed PERSUASION How opinions and attitudes are changed By...those who attempt to change its opinions. The topic of persuasion...
4.

Persuasive Encounters: Case Studies in Constructive Confrontation » Read Now
by Gary C. Woodward. 198 pgs.

Collections: Psychology, Entire Library

In today's world of instant communication, we often marvel at the ability of a public figure to handle a hostile audience. Persuasive Encounters studies successful persuasion against tough odds. Through the analysis of specific historical and rhetorical evidence, the book illustrates and sometimes...
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In today's world of instant communication, we often marvel at the ability of a public figure to handle a hostile audience. Persuasive Encounters studies successful persuasion against tough odds. Through the analysis of specific historical and rhetorical evidence, the book illustrates and sometimes challenges the viability of current abstract models. This book demonstrates that the understanding of communication processes can never be very far from the analysis of communication events. It goes on to show that confrontations can be positive forces for change.
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5.

Social Influence (Part I "Communication and Persuasion") » Read Now
by Mark P. Zanna, James M. Olson, C. Peter Herman. 304 pgs.

Collections: Psychology, Entire Library

...Influence Psychology --Congresses . 4. Persuasion Psychology --Congresses . I. Mark...ix I. COMMUNICATION AND PERSUASION 1. The Heuristic Model of Persuasion Shelly Chaiken...
6.

Communication and Social Influence Processes ("Conceptualizing Deception as a Persuasive Activity" begins on p. 73) » Read Now
by Charles R. Berger, Michael Burgoon. 196 pgs.

Collections: Psychology, Entire Library

...1. Interpersonal communication. 2. Persuasion Psychology 3. Social Interaction...people. When the experimental study of persuasion became popular at the midpoint of...
7.

Can Pictures Be Arguments?, in Argumentation and Advocacy » Read Now
by David Fleming. 12 pgs.

Collections: Entire Library

...kind of argument: But many other things have the power of persuasion, such as money, influence, the authority and rank of the speaker...speechmaking. New York: Oxford UP...
8.

Perceptions of Rebuttal Analogy: Politeness and Implications for Persuasion, in Argumentation and Advocacy » Read Now
by Bryan P. Whaley. 9 pgs.

Collections: Entire Library

...analogy: politeness and implications for persuasion. by Bryan P. Whaley Classical...concerning metaphor, source credibility and persuasion are mixed, with theoretical and...
9.

Attitude Change: Persuasion and Social Influence, in Annual Review of Psychology » Read Now
by Wendy Wood. 32 pgs.

Collections: Psychology, Entire Library

...ATTITUDE CHANGE: Persuasion and Social Influence. by Wendy...social influence and message-based persuasion. The review emphasizes research published...and private contexts...
10.

Philosophy, Rhetoric and Argumentation » Read Now
by Maurice Natanson, Henry W. Johnstone Jr. 176 pgs.

Collections: Philosophy, Entire Library

...Press Henry W. Johnstone, Jr., "Persuasion and Validity in Philosophy", which...9. Henry W. Johnstone, Jr., Persuasion and Validity in Philosophy 138...as "finding all...
11.

A New History of Classical Rhetoric (Chap. Two "Persuasion in Greek Literature before 400 B.C.") » Read Now
by George A. Kennedy. 298 pgs.

Collections: Entire Library

...REVISION AND ABRIDGMENT OF The Art of Persuasion in Greece The Art of Rhetoric in...revision and abridgment of The art of persuasion in Greece, The art of rhetoric in...
12.

Attitudes and Persuasion: Classic and Contemporary Approaches » Read Now
by Richard E. Petty, John T. Cacioppo. 318 pgs.

Collections: Psychology, Entire Library

...Attitudes and Persuasion: Classic and Contemporary Approaches -ii- Attitudes and Persuasion: Classic and Contemporary Approaches...1 Introduction to Attitudes and...
13.

Cognitive Responses in Persuasion » Read Now
by Richard E. Petty. 476 pgs.

Collections: Psychology, Entire Library

...COGNITIVE RESPONSES IN PERSUASION -ii- COGNITIVE RESPONSES IN PERSUASION Edited by RICHARD E. PETTY University of...Main entry under title: Cognitive responses in...
14.

English as Lingua Franca: Double Talk in Global Persuasion » Read Now
by Karin Dovring. 158 pgs.

Collections: Entire Library

As an international language, English has facilitated the sharing of information. But when it comes to communication, specifically political communication, Dovring argues that the type of English that is used leads to misunderstandings, political double entendre, and the subtle manipulation of...
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As an international language, English has facilitated the sharing of information. But when it comes to communication, specifically political communication, Dovring argues that the type of English that is used leads to misunderstandings, political double entendre, and the subtle manipulation of public opinion. President Kennedy was one of the first to face this problem when he negotiated with Khrushchev in the 1960s. He encountered an English where familiar words were used with new or dubious meanings in order to point toward certain political goals. This "Bodysnatched English" is the subject of Dovring's study. A communications analyst, Dovring examines the use, influence, and political environment where "Bodysnatched English" has appeared. She points out the often neglected fact that communication is an art, performed to perfection by politicians acting on the public stage. She analyzes recent political communications, including the words of Reagan, Clinton, Gorbachev, Khrushchev, and Qadafi.
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15.

The Power of Persuasion: How We're Bought and Sold » Read Now
by Robert Levine. 278 pgs.

Collections: Psychology, Entire Library

There's a sucker born every minute-don't let it be you! Learn how to ward off even the best predators with the secrets revealed in The Power of Persuasion When it comes to persuasion, there are three universal truths: You're more susceptible to it than you think; The most effective persuaders are...
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There's a sucker born every minute-don't let it be you! Learn how to ward off even the best predators with the secrets revealed in The Power of Persuasion When it comes to persuasion, there are three universal truths: You're more susceptible to it than you think; The most effective persuaders are the least obvious; and Whether they're selling cars or religion, professional persuaders all follow the same principles of psychology. Stop falling prey to their ploys. The Power of Persuasion looks behind the curtain of shilling and pitch to reveal the many methods of seduction used to pull your strings and push your buttons every day. Drawing heavily on empirical psychological evidence as well as real-world investigations and anecdotes, The Power of Persuasion arms you with the knowledge to fend off such common manipulation tactics as: Limited time offers: "Act fast because this fabulous opportunity won't come around again!" The "Four Walls" technique: A series of carefully worded questions makes you realize that you have no good reason for not purchasing the product "Bait-and-switch": A salesman quotes a price on a car missing an important feature, then finds a more suitable car at a higher price
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