Public Relations Research Annual
Larissa A. Grunig; James E. Grunig.
Lawrence Erlbaum Associates, vol.2, 1990
Librarian’s tip: Chap. 2 "Corporate Issues Management: Theoretical Underpinnings and Research Foundations" by Heath and Chap. 8 "Involvement: A Key Variable in People's Reaction to Public Policy Issues" by Heath and William Douglas