Editor & Publisher

Articles from Vol. 128, No. 43, October 28

Aligning with Yellow Pages in Audiotex Ventures
IF ALIGNING WITH Yellow Pages companies is such a bad idea for newspapers, how come the Atlanta Journal and Constitution and Bell South are doing so well? At a conference where experts repeatedly flayed the notion of newspaper and Yellow Pages partnerships...
Alternative Weekly Invades Conservative West Coast Territory
Based on its success in Los Angeles, L.A. Weekly spins off new tabloid to compete for entertainment ads in Orange County AN ALTERNATIVE NEWSPAPER has moved into Orange County, Calif., considered one of the most conservative enclaves in the nation. ...
A Primer on Call-In Columns
READER CALL-IN columns can add zest to your opinion sections and increased interaction with your readers. They take some investment in time, but aren't too expensive, and readers love them. Some wring their hands over such call-in columns, calling them...
Coupon Council Hopes to Improve Image
THE COUPON INDUSTRY is actively working to "give back" to its industry and to ensure the viability and longterm health of coupons. The PMAA Coupon Council, which started in November of 1994, was formed as a reaction to issues within the coupon industry,...
Covering a War at Home
Aida Cerkez runs the Associated Press news operations in Sarajevo, recording the devastation in her own country AMID THE EXTRAORDINARY horror and carnage in Bosnia, some of the most moving stories are those of every, day Sarajevans going about their...
Did Paper Cave in to Coach's Pressure?
TOM OSBORNE WAS on top of the football world. His University of Nebraska Huskers had just beaten Miami in the 1995 New Year's Day Orange Bowl to win the National Collegiate Athletic Asso, ciation championship. Osborne could use his championship to court...
Free Press Fracas in New Jersey
Weekly newspaper files First Amendment lawsuit; acuses mayor of destroying cpopies; mayor calls paper a political sheet A NEW JERSEY newspaper claims the mayor of Elizabeth has organized a conspiracy to deprive the weekly of its First Amendment rights,...
Hard-Line Tactics: Detroit Newspapers Cool to Unions' Offer to Return to Work
MANAGEMENT THREW COLD water on a conditional offer by six unions to return to work at the Detroit News and Detroit Free Press in exchange for several conditions, including the return of strikers to the jobs they walked off of three months ago. "Our...
IAPA Fights Back
IT IS A tragic paradox that as democracy has swept across the continent and island nations of this hemisphere (only Cuba remains as a totalitarian state), the Inter American Press Association is having to fight just as hard as it ever has against the...
Interactive Classified Ad Service Launched
SIX OF THE largest newspapers in the U.S. - the Boston Globe, Chicago Tribune, Los Angeles Times, the New York Times, San Jose Mercury News, and the Washington Post - have launched a national interactive employment service on Internet's World Wide Web....
Licensing of Journalists Debated
Inter American Press Association denounces the practice, but head of the Venezuelan journalists association defends it THE INTER AMERICAN Press Association has embarked on a two-year program to investigate and analyze the causes and consequences of unpunished...
Manufacturers Still Believe in Coupons
Survey shows that more coupons are being distributed than ever before; usage decline is tied to shorter redemption periods CONTRARY TO REPORTS about the decline of the coupon industry, coupon distribution is at its highest level ever, according to Joan...
Mediator to Enter D.C. Contract Talks
Guild rejects Washington Post's 'final' offer; stages informational picketing; both sides optimistic deal can be done LABOR NEGOTIATIONS ARE rarely easy, and even though the Washington Post and the Washington-Baltimore Newspaper Guild are this close...
NFC Speaker Takes a Look at the Future
ATTEND ANY journalism-related conference, and you're likely to hear talk about whether newspapers will survive as a print medium. Sure enough, that was a topic of dis, cussion at the recent Newspaper Features Council meeting in Atlanta. But this time,...
Note to Journalists: More Than an Apple a Day Needed to Keep the Doctor Away
WHEN IT COMES to their health, a common failing of journalists is hurting them: They don't read their own paper. "We write about health. We report on it. But we understand much more about national health policy than our own health. The problem with...
Public Relations Protest
Group of authors charge Public Relations Society of America with unfairly reprinting and distributing their work; Society maintains it has made "fair use" of the material A DOZEN WRITERS claim that the Public Relations Society of America (PRSA) has...
Report from Beijing: A Mixed Bag
On one hand, it calls for fair treatment of women by the media; on the other hand, it calls on governments or media watchdog groups to police the media THE FINAL DOCUMENT from the U.N. World Conference on Women in Beijing contains proposals beneficial...
'Second Lady' Talks about Newspapers and the First Amendment
WHEN AN AUDIENCE member asked Tipper Gore to name "the most ignored issue in newspapers," she was quick to reply. "Probably information about what's appropriate for children at different ages," said the "second lady," who was speaking at the recent...
The Debate Continues: Society of Professional Journalists Has Tables for Another Year, Another New Proposed Code of Ethics for the Organization
NOTHING, IT SEEMS, fires up the Society of Professional Journalists like a no holds barred debate about an ethics code. So, faced with the choice of sticking with their current code or adopting a new one, SPJ delegates at their recent annual convention...