Editor & Publisher

Articles from Vol. 128, No. 52, December 30

Audiotex: Not Hot, but Making Money
Okay - it's not hot. But audiotex is making money. Which struck us as one good reason for taking a closer look at it. What we found was this: After roughly 10 years of trial and error, the newspaper industry has come up with an answer to THE BIG ONE...
'Beat the Press:' Conservative Activist Arianna Huffington Tells California Publishers She's Planning a Cable TV Talk Show with That Title
Conservative purist Arianna Huffington is planning a TV talk show called "Beat the Press," but journalists shouldn't expect to be hit too hard - unless you count being accused of cynicism. In fact, Huffington, the activist darling of the far right,...
Critics of Traditional Media Are Flocking to the Web
Don't look now, but critics of the traditional media are not just complaining - they're doing something about it. Spurred by the successes of talk radio in shifting the tone of the national debate, advocates on both sides of the political spectrum are...
Ex-Publisher Sues Brehm for Wrongful Termination
The former publisher of a California newspaper has sued Brehm Communications Inc. for wrongful termination and charged the chain with inflating circulation figures, racial bias in hiring and urging him to fake reasons to get rid of older employees. ...
Feeling Good about What You Do; Seattle Columnist Brings Joy to Inner-City St. Louis Youths
IT'S NOT UNUSUAL for a local columnist to touch his community's nerve center, but the impact of one Seattle Times column reached all the way to St. Louis. The column, by Erik Lacitis, led to a campaign that brought 12 inner-city youngsters from St....
Flexo Users Discuss Saving on Newsprint
WHEN THE PRESS rolled the night of Oct. 14, salable copies of the Sunday San Francisco Examiner & Chronicle streamed from the folder almost immediately. It helped that the incidence of plugging was down owing to a change from 85- to 72-lpi halftones,...
Newspapers Urged to Stress Mass Distribution
At a time when narrow-target marketing is all the rage, Gannett newspapers are enriching and strengthening themselves as a mass medium, a company executive told an Audit Bureau of Circulations audience in San Francisco. The reason is simple, said Michelle...
Obliging the Media: When Is a Professional Athlete Off-Limits to the Press?
THE NEW YORK Yankees had just re turned to New York after being eliminated from post-season play by the Seattle Mariners. It was Don Mattingly's first taste of playoff action after more than a decade as a Yankee. After arriving in New York, Mattingly...
Photographing Celebrities
PAPARAZZI MEANS "SMALL bug" in Italian. So when does a small bug become a big pest? Consider the scuffle between actor Robert De Niro and paparazzo Joseph Ligier. Ligier tried to photograph De Niro at New York's Bowery Bar. De Niro allegedly responded...
S.C. Daily Takes to Cyberspace Its Own Way
THE CHARLESTON POST and Courier has launched what is says is the most complete online service in South Carolina. Charleston. Net (http://www.charleston.net) was developed with minority partners SunBelt Net an Internet access provider based in Rock Hill,...
The Growing Importance of Database Marketing
Database Marketing is a valuable tool for increasing circulation and ad revenue, but the trick is putting the right kind of information into the base, a marketing expert told Northwest publishers. Contending that database targeting is more important...