ETC.: A Review of General Semantics

This quarterly journal provides peer-reviewed articles on topics relating to general semantics.

Articles from Vol. 69, No. 1, January

A Music Concert as a Metaphor
I attended a concert last week that was a metaphor. It was a concert by the Dark Star Orchestra, who recreate entire concerts performed years ago by the Grateful Dead. The concert recreates the exact playlists and sounds of those long-ago concerts,...
Binding Places and Time: Reflections on Fluency in Media Ecology
Do you remember the last time YOU felt clueless? In over your head? Unable to speak the language of the new culture? It used to be a feeling that I dreaded ... one that could make me feel inept or not smart enough, but I'm fascinated by many ideas...
Chronemics: Time-Binding and the Construction of Personal Time
This the ore fie a I essay initially attempts to report and analyze one of Alfred Korzyhski's key eoneepts, "Time-binding." Time-binding, as a "class of life" distinguishing humans from animals, was described by Korzyhski in three of his major works...
Homo Faber
Full of merit, and yet poetically, dwells Man on this earth. --Friedrich Holderlin (1) A primordial appropriation of "poetically" in this context necessitates the 1a retrieval of poiesis (the art and act of making) and also the notion of homo...
Indexing Africa
In teaching travel courses to retired schoolteachers, I have observed that some of my students, who I believe echo the views of lots of other Americans, think that the nations and people of Africa are more homogeneous than they really are. For example,...
No One Saw This Coming: Korzybskpi's Concerns, Predictions, and Time-Binding Suggestions
Technology in its diverse expressions is democratizing our human inter-A actions at personal, societal, and international levels. This is going on not just in the usual political sense of democracy, but by making more available to the masses what historically...
Science Fiction Language/political Reporting: Communicating News Via Words from Nowhere Real
We have been approaching this presidential race the wrong way. It's not political science. It's science fiction. Something is amiss in the space-time continuum. The candidates running now are not the same ones we started out with. It's 'Invasion...
Silent Cal and the Invisible Audience: The Sociotechnological Significance of the Presidential Voice
Very little serious critical attention has been traditionally paid to voice v and sound as they pertain to American political speech prior to the advent of television and commercial broadcasting. The reasons were obvious: before the invention of the...
The Form of Things to Come: A Review of Media and Formal Cause
Few works will more thoroughly reinvigorate interest in the ideas of Marshall MeLuhau and potentially reorient the way that people think about the whole of his thought than the wonderful little book. Media and Formed Cause. This slim collection of...
Twitter and the New Publicity
Need Gamer argued that "celebrity" in the United States developed as technological innovations in media created an insatiable cultural desire for public recognition. As Twitter continues to grow at an exponential rede, this drive to reach wider and...