Vocational Education Journal

This magazine has news on legislative affecting career and technical education, features on issues and program, profiles of educators and notices of new products.

Articles from Vol. 70, No. 1, January

Administrators' Thoughts on Marketing Education
Marketing teachers have long known that attitudes of their school administrators can make or break programs. When the administrator understands and is committed to the mission of the marketing program, success is possible. Without that understanding...
American Vocational Association 1994 Annual Report
To fulfill its mission of providing educational leadership in developing a competitive workforce, the American Vocational Association must be a strong and visible force in education. Through strategic planning, the association made great strides in this...
An Air of Expectation
There's something exciting about beginning a new year. Students, teachers, administrators and parents have the opportunity to start new and fresh without the baggage of the year before. This is a time to build strong relationships between students and...
Automatic Opportunities
"Excuse me. I'm hungry," says the robot, and it rolls off to recharge its batteries.This "sensory" robot, which looks similar to R2D2 of Star Wars fame, makes its home at Barrett Traditional Middle School in Louisville. It is the star of a principles...
Books -- Changing the Educational Landscape by Jane Roland Martin
The timely issue of gender equity is the focus of this book, which suggests that society--and thus education--has different expectations for males and females.The author contends, through a series of essays, that "to be educated" traditionally has been...
Bumpy Ride Ahead
The captain's voice comes calmly over the intercom to report turbulence ahead and to request that passengers return to their seats and fasten their seat belts. But the pilot is staring into the leading edge of a hurricane, knowing that "turbulence" is...
Getting a Handle on Perceptions
Across the country many marketing education programs are faced with declining enrollments. Is there anything that can be done to stem this downward spiral? Marketing educators would do well to measure consumer perceptions, a tool that has been used by...
Give Students a Job-Seeking Edge
Several years ago Jane Brown, a mid-level manager who worked for a large corporation, had her resume analyzed by a professional who turned it into a real door opener. Interviews were easy to get, but time and again Brown was refused employment. She couldn't...
Group Think
Walk down the hallways at Blackhawk Technical College in southeast Wisconsin, and you are likely to see classrooms with students huddled together in small groups, busily solving problems. What better way to teach real-life teamwork and problem-solving...
How to Talk So Students Will Listen ... and Listen So Students Will Talk
Learning to be a good listener takes a lot of hard work, patience and skill. It doesn't come naturally to most of us. Really listening to your student communicates your respect and concerns and builds a healthy relationship. Listening to your students...
Making Sense of It All
At first the teachers at Central Oklahoma Area Vocational Technical School weren't at all thrilled about the new addition to the staff, a young woman who would introduce a course called principles of technology. Just what could this Robin Carney bring...
Read All about It-In a Newsletter
Are you searching for a new approach to publicize your program? Are you looking for new ways to involve your students with more writing activities? Do you have just one computer in your classroom that's used infrequently? Why not consider pulling all...
School-to-Work for Everyone
Ever since she helped her father build the family house, Katie Blystone has been interested in carpentry.When she reached high school age, Katie wanted to attend her local vocational school. But her small rural school didn't think a girl belonged on...
She's All Heart
It's 6:45 a.m. and Kathy Jo Somers is on, smiling and full of pep even this early in the day. Her energy is one of the Somers trademarks that inspires colleagues to use adjectives like "dynamic" and "vivacious" to describe her.Come by her lab at Weaver...
Shopping for Jobs
River Falls Mall sprawls over 93 acres of choice real estate in Clarksville, Indiana, a town actally considered part of suburban Louisville, Kentucky. At 750,000 square feet, River Falls is one of the largest shopping malls in the area,All that space...
Think Tank
This Curt Prchal swears is true: In his ancestral home of Yugoslavia in the 13th century, landowners who expanded their empires through battle were allowed to drop one vowel from their surname."My grandfather told me that story," he says earnestly. "I'm...
To Be a Teacher
There's an old saying that goes, "Those who can't do, teach." Obviously that was penned by an individual who never taught. Anyone who has ever tried to communicate knowledge to a group knows that a teacher must have a thorough understanding of a process...
TQM at Work in Schools
Profitable companies across America are embracing the philosophy that a quality work system for the '90s requires giving responsibility to more people and inviting them to help managers devise ways to achieve higher productivity, higher efficiency and...
What Can We Do?
According to William Wilkie, attitudes are learned responses that are either favorable or unfavorable. How do you change an unfavorable attitude? Why is it important for marketing educators to know whose attitudes or perceptions need to be changed?With...