International Trade Forum

Magazine available in three languages focuses on trade development for developing and transition economics. It analyzes trends, opportunities, provides views from trade development experts and reports on International Trade Forum events and services.

Articles from No. 2, 1995

An Export Marketing Plan for Small Companies
Drawing up an export marketing plan requires time and perseverance. By following the steps outlined below, executives in small export firms can develop a plan that will be a practical aid to the company, not only in charting a course for business, including...
ITC News
* JAG sets new ITC courseParticipants in ITC's recent Joint Advisory Group (JAG) meeting enthusiastically endorsed proposals that mark a new departure in ITC's technical cooperation strategy. Beneficiary and donor countries alike viewed the session,...
Marketing Leather Footwear: Suggestions for New Exporters
A growing number of developing countries are successfully exporting leather footwear to the major markets. Shoes produced in Latin America, Africa and Asia are now found in shops across Europe and North America. Some of the suppliers to these outlets...
Participating in Footwear Trade Shows
* Selecting a showMany specialist trade shows for the shoe industry are held in major markets.They range from small local shows in hotel rooms to international events held on fairgrounds. Each plays an important part in the selling of shoes, and many...
Poland: Export Prospects for Developing Countries
Poland's imports have expanded rapidly over the last several years, with the share of developing countries in the total also rising at a steady pace. Among the countries of central and eastern Europe, Poland is the second largest market for developing...
Quality Requirements for Textiles and Clothing in Europe
The quality requirements for textiles and clothing sold on the European market are evolving rapidly, as competition in this sector increases and consumer concerns for environmental, health and safety factors gain momentum. A large number of developing...