International Trade Forum

Magazine available in three languages focuses on trade development for developing and transition economics. It analyzes trends, opportunities, provides views from trade development experts and reports on International Trade Forum events and services.

Articles from No. 1, January-March

Export Strategies for Small Firms
Today's export promotion strategies must reflect the changing nature of the international trade environment, if they are to have an impact. Change in the past several years has taken many forms. Broad changes are affecting international trade, such...
How Do Executives Vivew the Internet Today?
ITC interviews Joel Maloff, an international Internet consultant who writes frequently on executive issues. Q. How do senior executives around the world view the Internet? A. Most non-technical executives worldwide continue to view the Internet...
Linking the Internet to Your Marketing Strategy
To reach global markets through Internet businesses need to adopt a sound business strategy, coupled with flexibility to question traditional practices. This is the real challenge for businesses using the Internet, no matter where they are located....
Manage Purchasing with the Internet
Most organizations do not use the Internet to buy goods and services - yet ITC's trend-trackers in international purchasing and supply management expect this to change, however, as Internet use becomes more widespread. Companies and governments in...
Silk in World Markets
Formerly a luxury trade, the silk industry is at a crossroads. New sandwashed silk brought a wider range of affordable silk brought a wider range of affordable silk products within the reach of millions of consumers during the 1990s. Competition from...
Small Firms and the Internet: Force or Farce?
Should small firms in developing countries take the plunge and invest in setting up an Internet site now? What lessons can they learn from Internet pioneers? There are lessons in a recent Internet study of small and medium-sized exporters in the...
Using the Internet: Exploring International Markets
Are you looking for timely business information at a relatively low cost? Many companies and trade support institutions (trade promotion organizations, professional associations, consultants) are adopting the Internet to improve their access to information...
Using the Internet for Service Exporting: Tips for Service Firms
The Internet can help service firms in developing and transitional economies exactly where they need it most. It helps them overcome two of the biggest barriers they face: gaining credibility in international markets; and travel costs and restrictions...
Using the Services Exports Web Site
ITC's Services Exporting Homepage has features designed specifically for industry associations, to support their efforts. Below are ways associations can use this site to attract new members and retain current members in an increasingly competitive...