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Journal of Broadcasting & Electronic Media

A professional and scholarly quarterly presenting research in communication and electronic media. Covers topics on media uses, effects of media, regulation, history, organization, advertising, technology, news, and entertainment.

Articles from Vol. 47, No. 3, September

Adolescent Evaluation of Gender Role and Sexual Imagery in Television Advertisements
American television advertising uses sophisticated means to present technically and artistically polished presentations that offer a charmed lifestyle for viewers and consumers of advertised products. In the case of beer commercials, these images encourage...
Internet Power and Social Context: A Globalization Approach to Web Privacy Concerns
Many observers in the United States relate the adoption of the Internet to a sense of erosion in domestic privacy and parental authority. Numerous books, academic articles, public opinion polls, and press reports (as well as solutions and regulations)...
Is Protection from Subpoenas Slipping? an Analysis of Three Recent Cases Involving Broadcast News Outtakes
Television journalists frequently shoot more videotape than they use in aired news stories. The portions of the unedited video that are not aired are called outtakes. For the most part, decisions about what to exclude by reporters, producers, editors,...
Media, Terrorism, and Emotionality: Emotional Differences in Media Content and Public Reactions to the September 11th Terrorist Attacks
In recent decades, scholars have examined differences in effects between exposure to television and exposure to print media. Two key premises underlie this research endeavor. One can be labeled "Medium Theory," which assumes that differences in the...
Parental Mediation of Preschool Children's Television Viewing
In the long history of research on children's television viewing, scholars have frequently focused on preschool children. The growth of studies in children's cognitive development has refocused attention on young children's interaction with the medium....
Public Opinion and Policy Initiatives for Online Privacy Protection
The rapid development of the Internet and its ability to record, monitor, and report almost every detail of users' behavior has fueled public concern about personal privacy in the online environment (Lievrouw, 2000). As a consequence, consumer groups...
The Accessibility Divide: The Visually-Impaired and Access to Online News
Equal access to public resources is a central tenet of American democracy. As the United States moves toward an information-based economy, the concept of "public resource" has expanded to include information resources such as the Internet. Equality...
The Implications of Vantage Point in Parental Mediation of Television and Child's Attitudes toward Drinking Alcohol
Many scholars have reported substantial disagreement and variance in interpretation when parents and a child report family interactions, including family communication styles (Austin, 1992, 1993b; Ritchie & Fitzpatrick, 1990; Tein, Roosa, &...
The Making of Television: Young Viewers' Developing Perceptions
Many children around the world are born today into a media-rich environment. Multi-television homes, multiple channels, video recorders, video cameras, interactive video, and computers--all are part of their everyday life. Debates over the meaning...