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Read complete books and articles on: Social Responsibility
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13 of the Best Books and Articles on: Social Responsibility
as selected by Questia librarians
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Responsibility: The Many Faces of a Social Phenomenon
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by Ann Elisabeth Auhagen, Hans-Werner Bierhoff.
188 pgs.
This text argues that responsibility is a characteristic of fundamental importance for the survival of modern democratic structures. It represents a collection of psychological, philosophical and evolutionary approaches to the topic.
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A Future for Everyone: Innovative Social Responsibility and Community Partnerships
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by Cynthia Jones, David Maurrasse.
200 pgs.
The essays in A Future for Everyone discuss the many ways to foster innovative and unprecedented collaborations leading to more effective partnerships between major institutions and corporations to poor and disenfranchised communities. Each original essay examines many of today's pressing issues:...
The essays in A Future for Everyone discuss the many ways to foster innovative and unprecedented collaborations leading to more effective partnerships between major institutions and corporations to poor and disenfranchised communities. Each original essay examines many of today's pressing issues: bridging the digital divide; community reinvestment; university and corporate partnerships; and corporate responsibility. From academics and students to nonprofit managers and community leaders to consultants and business professionals, this timely collection brings in voices from all angles.
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The Church and Social Responsibility
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by J. Richard Spann.
272 pgs.
...The Church and Social Responsibility THE CHURCH and SOCIAL RESPONSIBILITY Edited by J. RICHARD SPANN ABINGDON-COKESBURY...PRESS New York Nashville THE CHURCH AND SOCIAL...
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Corporate Social Responsibility: Guidelines for Top Management
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by Jerry W. Anderson Jr.
284 pgs.
This volume, intended for corporate managers and communicators, brings the newly emphasized area of social concern and responsibility into clear focus. Anderson provides a complete overview of all aspects of social responsibility. He gives a wealth of practical advice, backed by numerous case...
This volume, intended for corporate managers and communicators, brings the newly emphasized area of social concern and responsibility into clear focus. Anderson provides a complete overview of all aspects of social responsibility. He gives a wealth of practical advice, backed by numerous case studies for the executive who seeks a clear, workable understanding of corporate social responsibility. Each chapter is followed by a list of references; many chapters also include real-world scenarios highlighting important social responsibility issues.
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The Conscience of Capitalism: Business Social Responsibility to Communities
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by Terry L. Besser.
207 pgs.
The common wisdom that business contributions to the common good are counterproductive in the new competitive global marketplace does not hold up to empirical research. In fact, doing good is good for business. In her exhaustive survey of the Iowa business community, Besser discovered that business...
The common wisdom that business contributions to the common good are counterproductive in the new competitive global marketplace does not hold up to empirical research. In fact, doing good is good for business. In her exhaustive survey of the Iowa business community, Besser discovered that business owners and managers often act out of a sense of community spirit and a certain obligation to better the common good. She demonstrates that, while the increasingly globalized economy has encouraged a number of large corporations to become freewheelers, the vast majority of companies are firmly rooted in place and look at their locales with more than just a utilitarian eye.
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Social Responsibility in Marketing: A Proactive and Profitable Marketing Management Strategy
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by A. Coskun Samli.
202 pgs.
This unique book posits that by being socially responsible, marketing can achieve greater profits as well as a higher quality of life for the whole society. This mission can be accomplished by being proactive, consumer oriented and by considering consumers' well-being as the highest priority...
This unique book posits that by being socially responsible, marketing can achieve greater profits as well as a higher quality of life for the whole society. This mission can be accomplished by being proactive, consumer oriented and by considering consumers' well-being as the highest priority. Marketing must reach out and cater to those who are less than equal opportunity consumers. Marketing must also develop environment- and consumer-friendly products and services.
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