Potts Print (UK) Achieves 'Carbon Balanced Publication Printing Company' Status; ADVERTISEMENT FEATURE

Article excerpt

NORTHUMBERLAND-BASED Potts Print (UK) has carbon offset its entire operations with the conservation of 97,500 square metres of endangered tropical rainforest, becoming the first carbon balanced printing company in the North of England.

Potts has been carbon balancing its paper as a service to clients since last year, via a partnership with Howard Smith Paper Group, The Paper Co and the charity World Land Trust. The aim was always to go one step further and carbon balance all business activities as well as the materials it uses.

The next step was actually a giant leap Working with the Edinburgh Centre for Carbon Management (ECCM), operations director Tony Mullarkey submitted facts and figures about energy usage across the whole company - the printing presses, the computers and other hardware, company vehicle mileage, production of materials, delivery distances and everything else - and the ECCM calculated the carbon footprint of the business. This will be offset by the World Land Trust, through the preservation of endangered tropical rainforest equaling the size of 12 football pitches.

There is only a very small number of printing companies in the UK with the title carbon balanced publication printing company, and Potts is aiming to become a leader in this movement.

With that in mind, it's not only carbon balancing that Potts' dedicated environmental team is concerned with, it is also innovatively reducing the carbon footprint of the business in the first place.

For a number of years Potts has utilized 'green' printing systems such as vegetable-based inks, alcohol-free printing, waterless printing with a DI digital offset press and was one of the first UK companies to upgrade to the AGFA Azura TS chemistry-free platemaking option for lithographic printing. …