On the Rim of Mexico: Encounters of the Rich and Poor

By Ramón Eduardo Ruiz | Go to book overview

1
The Shifty Peso

To cite a bit of wisdom from Mexico, when Mexican shoppers fill the stores of American border cities, something is dreadfully wrong with the economy. As the editor of El Zocalo, a newspaper in Piedras Negras, a small city on the edge of Texas, puts it, if Mexicans can buy food at cheaper prices in Eagle Pass, where the dollar wears the crown, then "you know that the peso's value is inflated." By the same token, peso devaluations spell trouble, and this is true not just for Mexicans who shop across the border but also for American merchants who stake their fortune on sales to them.

These axioms, my father lectured us time and again, were the gospel truth. In his day, Mexicans spoke of pesos as plata, or silver, and of dollars as oro, or gold, the latter worth more. Those days are gone, like my father, but the dollar still calls the tune. The devaluation of the peso in December 1994 brought this asymmetry, which my father lamented, home to me with startling clarity and spelled out in detail the unvarnished truth of this unequal relationship between a poor Mexico and its wealthy neighbor.

On that terrible day for Mexicans, I had been in Tijuana for nearly a year, collecting material for a book, fully aware of the inequality along the border. Even though I had anticipated the peso's pratfall, I was unprepared for the humpty-dumpty behavior that started just before Christmas in December 1994, when the newly enshrined regime of Ernesto Zedillo decided to deflate the peso's value. A few days later, Eliseo Mendoza Berrueto, until recently the governor of the state of Coahuila, invited me on a fact-finding trip that Jorge Bustamante, the president of the Colegio de la Frontera Norte, a Mexican-government think tank, had entrusted him with at the behest of Zedillo's economic czars. The goal of this survey of public opinion was to ascertain how the peso's plunge had affected key

-3-

Notes for this page

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items

Items saved from this book

This book has been saved
Highlights (0)
Some of your highlights are legacy items.

Highlights saved before July 30, 2012 will not be displayed on their respective source pages.

You can easily re-create the highlights by opening the book page or article, selecting the text, and clicking “Highlight.”

Citations (0)
Some of your citations are legacy items.

Any citation created before July 30, 2012 will labeled as a “Cited page.” New citations will be saved as cited passages, pages or articles.

We also added the ability to view new citations from your projects or the book or article where you created them.

Notes (0)
Bookmarks (0)

You have no saved items from this book

Project items include:
  • Saved book/article
  • Highlights
  • Quotes/citations
  • Notes
  • Bookmarks
Notes
Cite this page

Cited page

Style
Citations are available only to our active members.
Sign up now to cite pages or passages in MLA, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

1

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Cited page

Bookmark this page
On the Rim of Mexico: Encounters of the Rich and Poor
Table of contents

Table of contents

  • Title Page *
  • Contents vii
  • Preface xi
  • Part One - Mexicans and Their Neighbors *
  • 1 - The Shifty Peso 3
  • 2 - Asymmetry 19
  • 3 - Black Legend 42
  • 4 - The Global Economy 61
  • 5 - The Disparate Society 83
  • 6 - Identity 100
  • Part Two - Binational Dimensions *
  • 7 - Unwelcome Strangers 127
  • 8 - La Migra 148
  • 9 - La MaldicióN 169
  • 10 - Man against Nature 194
  • 11 - Dependency 217
  • Sources 235
  • Index 247
Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this book

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Full screen
/ 258

matching results for page

Cited passage

Style
Citations are available only to our active members.
Sign up now to cite pages or passages in MLA, APA and Chicago citation styles.

"Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

"Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

"Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Cited passage

Thanks for trying Questia!

Please continue trying out our research tools, but please note, full functionality is available only to our active members.

Your work will be lost once you leave this Web page.

For full access in an ad-free environment, sign up now for a FREE, 1-day trial.

Already a member? Log in now.