Psychological Analysis of Economic Behavior

By George Katona | Go to book overview

PSYCHOLOGICAL ANALYSIS OF ECONOMIC BEHAVIOR

by George Katona Program Director, Survey Research Center, Professor of Economics and Psychology, University of Michigan

First Edition

Second Impression

1951

McGRAW-HILL BOOK COMPANY, INC.

NEW YORK TORONTO LONDON

-iii-

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Psychological Analysis of Economic Behavior
Table of contents

Table of contents

  • Title Page iii
  • Preface v
  • Contents ix
  • Part One - Problems and Tools 1
  • Chapter 1 - The Need for Psychology in Economics 3
  • Notes to Chapter 1 13
  • Chapter 2 - What Kind of Economics? 15
  • Notes to Chapter 2 24
  • Chapter 3 - What Kind of Psychology? 28
  • Notes to Chapter 3 40
  • Chapter 4 - Past Experience and Expectations 43
  • Notes to Chapter 4 57
  • Part Two - Consumer Behavior 61
  • Chapter 5 - Plans and Motives of Consumers 63
  • Notes to Chapter 5 81
  • Chapter 6 - Attitudes toward Income, Assets, and Expenditures 86
  • Notes to Chapter 6 112
  • Chapter 7 - Spending and Saving: Theoretical Analysis 127
  • Notes to Chapter 7 145
  • Chapter 8 - Spending and Saving: Empirical Studies 150
  • Notes to Chapter 8 175
  • Part Three - Business Behavior 191
  • Chapter 9 - Business Motivation 193
  • Notes to Chapter 9 210
  • Chapter 10 - Output and Price Decisions 214
  • Notes to Chapter 10 238
  • Chapter 11 - Investment Decisions 240
  • Notes to Chapter 11 251
  • Part Four - Economic Fluctuations 255
  • Chapter 12 - Attitudes and Behavior in Inflation 257
  • Notes to Chapter 12 269
  • Chapter 13 - Attitudes and Behavior in Business Cycles 271
  • Notes to Chapter 13 284
  • Chapter 14 - Economic Policy 286
  • Notes to Chapter 14 297
  • Part Five - Research Methods 299
  • Chapter 15 - Economic-Psychological Surveys 301
  • Notes to Chapter 15 328
  • Selected Bibliography 335
  • Index 341
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