The Complete Guide to Public Speaking

By Jeff Davidson | Go to book overview
Save to active project


If no one knows who you are, your topics, how good you are, or how to find you, how will you ever make public presentations? Whether or not you command a fee for your presentations, you need to “get the word out” about your speaking capabilities.

The early chapters in Part III focus on topics such as positioning yourself, developing strategic marketing tools, and broadening and maintaining your appeal. I've saved development of specific materials, such as the one-sheet and videos, for later chapters.

We will not address generic marketing topics such as using direct mail or telemarketing campaigns, as they are topics well covered in books devoted exclusively to entrepreneurial or Web marketing.

Although this part of the book, along with Part IV, on contracting and landing the deal, is geared primarily for those aspiring to professional speaking, the material will be useful for any public speaker. Once you've implemented the advice in Part III, you'll be more enthusiastic about gaining exposure, and you'll be well equipped to generate new opportunities.


Notes for this page

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
Loading One moment ...
Project items
Cite this page

Cited page

Citations are available only to our active members.
Sign up now to cite pages or passages in MLA, APA and Chicago citation styles.

Cited page

Bookmark this page
The Complete Guide to Public Speaking
Table of contents

Table of contents



Text size Smaller Larger
Search within

Search within this book

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

While we understand printed pages are helpful to our users, this limitation is necessary to help protect our publishers' copyrighted material and prevent its unlawful distribution. We are sorry for any inconvenience.
Full screen
/ 324

matching results for page

Cited passage

Citations are available only to our active members.
Sign up now to cite pages or passages in MLA, APA and Chicago citation styles.

Cited passage

Welcome to the new Questia Reader

The Questia Reader has been updated to provide you with an even better online reading experience.  It is now 100% Responsive, which means you can read our books and articles on any sized device you wish.  All of your favorite tools like notes, highlights, and citations are still here, but the way you select text has been updated to be easier to use, especially on touchscreen devices.  Here's how:

1. Click or tap the first word you want to select.
2. Click or tap the last word you want to select.

OK, got it!

Thanks for trying Questia!

Please continue trying out our research tools, but please note, full functionality is available only to our active members.

Your work will be lost once you leave this Web page.

For full access in an ad-free environment, sign up now for a FREE, 1-day trial.

Already a member? Log in now.

Are you sure you want to delete this highlight?