The Complete Guide to Public Speaking

By Jeff Davidson | Go to book overview
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28
Responsiveness
and Balance

Ralph Waldo Emerson once said, “We form habits and then our habits form us.” Realistically, regardless of what work you set out to do on a given day, there will always be more things competing for your time and attention than you can possibly respond to. There will be a constant flow of mail and e-mail. People will call. You'll have to send out packages. You'll receive things that require your attention. Do you have the strength to focus on the few things that will propel your speaking career?

Make work easier for yourself. Set up systems within your office so that you're prepared for incoming tasks. As we're about to discuss, if someone calls and wants to get your demo, you need to have the package in a near-ready state. Ideally, you'll have everything ready except for the final cover letter that you will address to the caller.

The key point for any speaker is this: Much of what goes on in your office is predictable. Therefore, things can be prepared for in advance.


RAPIDLY REPLYING TO
MEETING PLANNERS

Even if you've been diligent in developing the array of marketing vehicles that will support you in your quest to garner speaking engagements, unless

-215-

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