Essentials of Intellectual Property

By Alexander Poltorak; Paul Lerner | Go to book overview
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Introduction: Setting the Stagexxi
1 The Big Three: Patents, Trademarks, and Copyrights1
2 The Supporting Players: Other Types of IP37
3 Protecting the Fruits of Your R&D51
4 Know What You Have (IP Audit) and What the Other Guy Has (Competitive Intelligence)59
5 What Is It Worth—Putting a Value on Intellectual Property75
6 Make More Money by Sharing (Licensing)89
7 Officers and Directors Beware—You Can Be Liable for Mismanaging Intellectual Property99
8 Enforcing Your Rights111
9 Intellectual Property in Cyberspace173
10 The Patent Portfolio and Its Effect on Stock Price187
A Trademark and Service Mark Application193
B Copyright Application201
C Confidentiality and Nondisclosure Agreement205
D Invention Assignment Form207
E Basic IP Audit Questionnaire211
F Patent Valuation213


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Essentials of Intellectual Property


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