is increasingly concerned with resource development rather than market positioning, which is the exact opposite of what we would traditionally argue. Of course, this is a deliberately provocative position to take, and the reality is rather more complex and nuanced than this bald statement would indicate. But it represents an interesting point for debate as this field of research moves forward in the years ahead.
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Publication information: Book title: The Oxford Handbook of International Business. Contributors: Alan M. Rugman - Editor, Thomas L. Brewer - Editor. Publisher: Oxford University Press. Place of publication: New York. Publication year: 2001. Page number: 396.
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