The Everything Public Speaking Book: Delivering a Winning Presentation Every Time!

By Scott S. Smith | Go to book overview

Analyzing a Problem/Proposing a Solution

Albert Einstein once said, “In the middle of difficulty lies opportunity.” And right now, the Plunkett Corporation has its difficulty, namely our sharp decline in sales. But rather than becoming panicked by this downturn, I'd like to take Mr. Einstein's advice. After all, he was a pretty smart man. And I am confident that we do have an opportunity here. Not only can we solve our problems and reverse this decline, but in so doing, we can also make changes that will eventually raise our profits higher than ever. I'll tell you exactly how we can do that in a moment.

But before I can share with you my program for combating our problems, it's important that you first understand them. As you know, I have hired an independent consulting firm to come in and help us analyze this situation. After a three-week period in which they've interviewed and observed us carefully, they have identified three major factors behind Plunkett Corporation's drop in sales that I want to now share with you.

One, we are losing our retailers. Several key retailers have stopped ordering from us entirely, and those that we still have dealings with have been ordering from us far less frequently. Speaking with representatives from these retailers, our consultants heard complaints about the lack of personal contact they receive from us and what they perceive as a decline in service. Our retailers have become frustrated with dealing with our sales reps via telephone and fax, and complain of the difficulty they've had getting responses to their questions and problems. As a result, many of them have turned to other companies with better service.

Two, we are losing consumers. At one time, our marketing and advertising worked for us, but it has become terribly outdated. We've

-214-

Notes for this page

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items

Items saved from this book

This book has been saved
Highlights (0)
Some of your highlights are legacy items.

Highlights saved before July 30, 2012 will not be displayed on their respective source pages.

You can easily re-create the highlights by opening the book page or article, selecting the text, and clicking “Highlight.”

Citations (0)
Some of your citations are legacy items.

Any citation created before July 30, 2012 will labeled as a “Cited page.” New citations will be saved as cited passages, pages or articles.

We also added the ability to view new citations from your projects or the book or article where you created them.

Notes (0)
Bookmarks (0)

You have no saved items from this book

Project items include:
  • Saved book/article
  • Highlights
  • Quotes/citations
  • Notes
  • Bookmarks
Notes
Cite this page

Cited page

Style
Citations are available only to our active members.
Sign up now to cite pages or passages in MLA, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

1

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Cited page

Bookmark this page
The Everything Public Speaking Book: Delivering a Winning Presentation Every Time!
Table of contents

Table of contents

  • The Everything® Series ii
  • Title Page iii
  • Contents v
  • Top Ten Reasons You Want to Speak Better in Public x
  • Introduction xi
  • Chapter 1 - Overcoming Fear 1
  • Chapter 2 - The Psychology of Fear 11
  • Chapter 3 - The Informative Speech 23
  • Chapter 4 - Eloquent Sources 35
  • Chapter 5 - Refining Touches 49
  • Chapter 6 - You're Only Joking 59
  • Chapter 7 - Managing the Audience 73
  • Chapter 8 - Visual and Audio Aids 83
  • Chapter 9 - It's Debatable 97
  • Chapter 10 - Taking Care of Business 111
  • Chapter 11 - Media Interviews: Preparation 127
  • Chapter 12 - Media Interviews: Showtime 137
  • Chapter 13 - Becoming a Pro: Getting Started 149
  • Chapter 14 - Becoming a Pro: the Big Time 163
  • Appendix A - Sample Persuasion Speech 177
  • Appendix B - Sample Internal Marketing Speech 187
  • Appendix C - Sample Speeches for Almost Every Occasion 199
  • Boosting Morale 201
  • New Business Pitch 204
  • Presenting an Award 206
  • Receiving an Award 208
  • Honoring a Retiring Employee 210
  • Address to Stockholders 212
  • Analyzing a Problem/Proposing a Solution 214
  • Dedicating a New Facility 217
  • Giving a Demonstration 218
  • Running a Meeting 221
  • Giving a Wedding Toast 223
  • Welcome to Company Outing 225
  • Press Conference Announcement 226
  • Welcoming a New Employee 227
  • Farewell to a Departing Employee 229
  • Paying Tribute to an Honoree 231
  • Introducing a Guest Speaker 233
  • Welcome to Convention/Conference 235
  • Index 237
Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this book

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Full screen
/ 244

matching results for page

Cited passage

Style
Citations are available only to our active members.
Sign up now to cite pages or passages in MLA, APA and Chicago citation styles.

"Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

"Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

"Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Cited passage

Thanks for trying Questia!

Please continue trying out our research tools, but please note, full functionality is available only to our active members.

Your work will be lost once you leave this Web page.

For full access in an ad-free environment, sign up now for a FREE, 1-day trial.

Already a member? Log in now.