The Role of Mission and Strategy
in Enhancing the Performance
of Nonprofit Organizations
The endurance of organization depends upon the quality of
leadership… that capacity of leaders by which, reflecting
attitudes, ideals, hopes, derived largely from without themselves,
they are compelled to bind the wills of men to the
accomplishment of purposes beyond their immediate ends,
beyond their times.
—Chester Barnard, The Functions of the Executive
The range of social problems and needs faced by societies around the world is vast, and growing more complex and more pressing every day. But, while the issues faced by industrialized democracies differ markedly from those faced by developing countries, every country must provide basic education, health care, and social services to its citizens. Every society is humanized and enriched by artistic and cultural endeavor. Citizens in every nation have a right to clean water, air, and soil. And every country—no matter how wealthy—has disenfranchised poor who are often hungry, sick, or otherwise unproductive, and simply resigned to the inevitability of their plight. Moreover, the emergence of global
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Publication information: Book title: Integrating Mission and Strategy for Nonprofit Organizations. Contributors: James A. Phills Jr. - Author. Publisher: Oxford University Press. Place of publication: New York. Publication year: 2005. Page number: 3.
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