Wins, Losses, and Empty Seats: How Baseball Outlasted the Great Depression

By David George Surdam | Go to book overview
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Index
Adams, Charles, 290, 291–92
advertising, 258–59; radio sponsorships, 203–4, 207, 208, 209, 211, 212, 213, 214–15
Alexander, Charles, xxii, 151
Alexander, Dale, 120
Alexander, Grover, 148
Allyn, A. C., Jr., 72
American Association, 39, 179, 224, 274. See also Minor Leagues
American League: and antitrust laws, xiii–xiv, xvi, xix; and attendance, 11, 29, 31, 32, 33, 34, 50–51, 121, 123, 179, 253–54, 317, 340, 347, 357n22, 378n42; competitive balance in the, xvii, 113, 115–17, 118–19, 120–21, 123–26, 128, 129, 138, 139, 140, 192, 338; and expenses (gross operating), 91–92, 335, 367n131; and farm system, 106, 107, 125–27, 337; and interleague games, 274–76; and Minor League players, 96; and night baseball, 231–32, 233, 235–36, 240, 241, 242; and profitability, 11, 21–22, 66, 119, 121, 123, 127–28, 129, 340
American League revenue: from away games, 323, 345, 376n13; from concessions, 46, 48, 324, 325; from home games, 44, 321, 323; from radio, 208, 326; and real gross operating income, 43–44, 322; and real net income, 318, 319; and revenue sharing, 51, 162–63, 164, 165–66, 167, 344; and salaries, 66, 70, 91–92, 331; and scheduling, xviii, 172–73, 177–78, 179, 186–88, 192, 194; and scoring, 247, 248–49, 251–52, 254, 357n11; and ticket prices, 51–52, 56; and umpires, 68; and win-loss percentages, 339, 340. See also National League; National League revenue
American Professional Football Association, 171–72
amusement tax. See taxes
Andrews, Ivy, 143
antitrust laws, xiii–xiv, xvi, xix
Asinof, Eliot, 82
attendance, 317; American League, 11, 29, 31, 32, 33, 34, 50–51, 121, 123, 179, 253–54, 317, 340, 347, 357n22, 378n42; college football, 31–32; decreases in, 11, 27, 30–33, 34–35, 39, 50–51, 57, 253, 275, 358n36; and free passes, 30; holiday doubleheader, 181, 347; increases in, 34, 121; and ladies’ days, 56–57; measuring, 28–29, 279–80, 376n11; Minor League, 199–200, 221, 222, 225; National League, 11, 29, 31, 32, 33, 34, 253–54, 317, 340; night baseball, 221, 226, 229–30, 234, 237, 238–39, 240–41, 282–84, 298–300, 351; and pennant

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