Studio Plots Monster Killing with Spin-Offs from Horror Movie
Byline: MELANIE MORNINGSTAR
GOTHIC Hollywood blockbuster Van Helsing, opening in British and American cinemas this week, is set to be one of the most sophisticated and potentially lucrative examples of entertainment companies cashing in on spin-offs from a movie.
Its makers at Vivendi's Universal Studios planned from the start to create a franchise that would capitalise not only on the movie's characters but also on the company's huge back catalogue of horror flicks.
Director Stephen Sommers has brought back to life Universal's horror monsters Dracula, Frankenstein and the Wolf Man, while the dashing character who gives his name to the new film is the …
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Publication information: Article title: Studio Plots Monster Killing with Spin-Offs from Horror Movie. Contributors: Not available. Newspaper title: The Evening Standard (London, England). Publication date: May 6, 2004. Page number: 35. © Not available. COPYRIGHT 2004 Gale Group.
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