E-Document Incentive Helps Reforestation

Ecos, April-June 2004 | Go to article overview

E-Document Incentive Helps Reforestation


In an applaudable initiative, investor services and stakeholder communications company Computershare has conceived a scheme to save costs and encourage the redirection of mountains of documentation into nationally significant reforestation projects. By choosing to receive company documents electronically, Australian shareholders will now have trees planted on their behalf by Landcare.

Computershare and scheme partner Landcare Australia recently unveiled eTree--the Country's first environmental incentive scheme to link shareholders from multiple companies with specific Landcare reforestation projects across Australia.

Every time a shareholder registers for eTree, a donation of $2, paid by participating listed companies, will be made to Landcare to go towards specified landscape change reforestation projects in the shareholder's State or Territory. Computershare, which manages the share registers of some 60 per cent of Australia's listed entities, will collect the donated funds and pass them on to Landcare to help reforestation of selected sites.

Computershare's Chief Executive Officer, Chris Morris, said the company was in a unique position to help facilitate this important environ mental initiative. 'The cost to companies in producing and mailing large quantities of paper documents, such as annual reports and statements, is significant from a financial perspective and considerable in environmental terms,' he said.

'The eTree initiative gives Australian companies a way to contribute to a more sustainable way of doing business, while offering a significant environmental incentive to shareholders.'

According to Computershare, its Australian-listed clients alone churn through a minimum of 180 million sheets of paper per year based solely on essential shareholder mailings.

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