PLA Advocates for Libraries and Literacy
Dowling, Brendan, American Libraries
One of the key goals in the Public Library Association's strategic plan is for public libraries to be recognized as the destination for a wide variety of valuable services and for their funding to be a community priority. To meet that goal, PLA has embarked on a public library advocacy campaign that builds on ALA's Campaign for America's Libraries and features the message "The Smartest Card: Get It. Use It. @ your library" (AL, Aug., p. 7).
The messages of the campaign, which officially launched in September to coincide with National Library Card Sign-Up Month, are that a library card will be the most valued and used card in every wallet, funders and community leaders will …
Questia, a part of Gale, Cengage Learning. www.questia.com
Publication information: Article title: PLA Advocates for Libraries and Literacy. Contributors: Dowling, Brendan - Author. Magazine title: American Libraries. Volume: 35. Issue: 9 Publication date: October 2004. Page number: 8. © 1984 American Library Association. COPYRIGHT 2004 Gale Group.
This material is protected by copyright and, with the exception of fair use, may not be further copied, distributed or transmitted in any form or by any means.