Higher Ed Journalism: New Realities: How Media Coverage Has Evolved-And How Campus Administrators Should Respond

Ekman, Richard, University Business

ONLY A FEW YEARS AGO, all of the higher education media were published weekly, monthly, or quarterly. Many, such as University Business, Change, Education Week, and various newsletters and magazines published by higher education associations and consulting firms, still are available on a periodic basis in printed form.

Inside Higher Education, the daily online higher education newsletter, however, fundamentally changed the nature of higher education media through the immediacy of its coverage, as well as the broad range of subjects that engage faculty respondents. The Chronicle of Higher Education soon increased its own presence online, and readers can now view the publication's twice-daily news reports and continuously updated late-breaking news on its website.

It is important to recall that for many years The Chronicle dominated how and what officials of higher education organizations and deans, vice presidents, …

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Publication information: Article title: Higher Ed Journalism: New Realities: How Media Coverage Has Evolved-And How Campus Administrators Should Respond. Contributors: Ekman, Richard - Author. Magazine title: University Business. Volume: 11. Issue: 8 Publication date: August 2008. Page number: 25+. © 2009 Professional Media Group LLC. COPYRIGHT 2008 Gale Group.

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