Are Pinoy Kids Now A Pampered Lot?

Manila Bulletin, May 6, 2012 | Go to article overview

Are Pinoy Kids Now A Pampered Lot?


MANILA, Philippines - The answer is yes, if we were to go by what is happening nationally.

Just the other day, the first MTRCB Child Summit was convened in Malacanang chiefly to discuss child welfare and protection on television. It was a huge undertaking for a tiny section of the population.

However, when one seriously looks at the numbers, it makes sense that such a gathering was organized. For every one million kids, there may only be two or three child stars but then there are countless who line up for auditions for a crack at a prize in game shows, talent contests, cooking shows, quiz bees and even reality programs.

The gathering was not to crack the whip but mainly to harness the cooperation of TV networks in making their stations and programs more child sensitive, especially in physical, educational, emotional, mental and psychological aspects.

For their part, ABS-CBN, GMA Network, and TV5 showed their wares to demonstrate that kids' welfare was paramount in their operations.

For instance, TV5 has its Ombudsman, created after the Willie Revillame-Jan Jan child abuse case; ABS-CBN looks after their child talents' education and goes to the extent in providing libraries and study centers in studios when kids are taping (as in the case of their recent kiddie cooking contest); GMA Network's program producers act as de facto child protection officers.

The Council for the Welfare of Children, which incidentally should have been the lead agency for the said MTRCB effort, is convening its own assembly for and in behalf of children in July, this time corralling the support of like-minded child focused agencies. The aim of that second summit is lofty: to shore up existing government resources to streamline a common child protection policy and to get all acts together among various agencies involved in minding the Filipino child.

In a remote San Enrique town in Iloilo, the Sangguniang Kabataan chapter of Cabugao went all the way in promoting local kiddie games by staging their own Larolympics under the auspices of Anak TV.

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