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Healthy Challenge: An Emergency Telemedicine Consultation Provider Helps Power Physician-Patient Interactions

By: Liyasaka, Kelly | CRM Magazine, August 2012 | Article details

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Healthy Challenge: An Emergency Telemedicine Consultation Provider Helps Power Physician-Patient Interactions


Liyasaka, Kelly, CRM Magazine


THE CHALLENGE

Federal healthcare reform has presented both opportunities and challenges for medical providers.

"Hospitals are seeing decreases in their reimbursements in addition to shortages in physician specialists across the country," explains Kathleen Plath, senior vice president of sales and marketing for Specialists on Call, a Boston-based provider of emergency telemedicine consultations to community hospitals across the United States. "If a hospital can't get specialists to a patient on time, that patient ends up sitting in the emergency department [waiting] room, which negatively impacts patient satisfaction... patient safety and quality of care."

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