Does Negative Campaigning Energize the Press?
Jones, Terry, St. Louis Journalism Review
Attention is hard to come by at the bottom of the ballot," headlined Jo Mannies's Feb. 27 St. Louis Post-Dispatch column. Using Nancy Farmer, a candidate for the Democratic nomination for state treasurer as her case in point, Mannies predicted that getting coverage would be "a front-burner problem for Farmer and her down-ballot cohorts."
Mannies was right. Neither she nor anyone else at the Post gave Farmer, the ultimate winner, a shred of coverage between then and the Aug. 8 primary, discounting listing her in the Aug. 6 Voters' Guide and endorsing her on the editorial page.
It's not that state treasurer is a trivial office. Its occupant manages billions of public dollars and sits on important state boards, including the Housing Development …
Questia, a part of Gale, Cengage Learning. www.questia.com
Publication information: Article title: Does Negative Campaigning Energize the Press?. Contributors: Jones, Terry - Author. Magazine title: St. Louis Journalism Review. Volume: 30. Issue: 229 Publication date: September 2000. Page number: 13. © 1999 SJR St. Louis Journalism Review. COPYRIGHT 2000 Gale Group.
This material is protected by copyright and, with the exception of fair use, may not be further copied, distributed or transmitted in any form or by any means.