Boy Can That Computer Talk.!
Russell-Walling, Edward, New Statesman (1996)
New ways to Communicate with your bank will rely on familiar devices -- like the phone -- reports Edward Russell-Walling
Banks are not the only businesses using technology to communicate with their customers, but they are some of the most enthusiastic and, arguably, most successful. What geewhizz gadgetry do they have up their sleeves?
Technology has not been an unqualified success, as far as most customers are concerned. Too often it's more of a barrier than an enabler. Touch-tone hell has become a near-universal experience -- pushing doggedly on through four levels of touch-tone menu, only to find that you're not where you wanted to be. So you opt out to talk to a human and spend the next 10 minutes being thanked for your patience by a …
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Publication information: Article title: Boy Can That Computer Talk.!. Contributors: Russell-Walling, Edward - Author. Magazine title: New Statesman (1996). Volume: 130. Issue: 4560 Publication date: October 22, 2001. Page number: Not available. © Not available. COPYRIGHT 2001 Gale Group.
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