ROY 1 MICK 0; Busiest Bookshop Sells TWO Copies of McCarthy's Cup Diary, While Keane Autobiography Shifts 500,000 in Ireland & UK

The Mirror (London, England), October 23, 2002 | Go to article overview

ROY 1 MICK 0; Busiest Bookshop Sells TWO Copies of McCarthy's Cup Diary, While Keane Autobiography Shifts 500,000 in Ireland & UK


Byline: FIONA WYNNE

MICK McCarthy is in Roy Keane's shadow again after his World Cup diary flopped on its first day.

The book sold just ONE copy in one of Ireland's busiest bookshops when it was released last Thursday despite massive hype.

The shop only sold one the following day as well.

Waterstones revealed its Dawson Street store in Dublin had stocked up with 600 copies expecting a first-day rush similar to that for Keane's autobiography.

The Keane book, ghostwritten by Eamon Dunphy, sold more than 50,000 copies in its first week.

A Waterstones source said: "Unfortunately, sales of McCarthy's book haven't been doing too well.

"We even reduced it from EUR26.50 to EUR20, but that hasn't made any difference yet.

"However, it is early days yet - sometimes once the book is out there people will recommend it to other people and sales pick up."

Keane has already sold more than half a million copies here and in the UK and it is well on it's way to becoming the biggest sports book in Irish history.

McCarthy has already admitted he regrets writing the book. He said: "I committed myself before the World Cup. Had I not been contracted, I would not have done it."

Nationwide sales figures are not yet available but news from other bookshops was not promising.

Easons manager Martin Black said: "McCarthy's publishers decided to embargo his World Cup diary until after the national team met the Swiss last week.

"Taking the shocking defeat into account this was an unfortunate decision.

"About two weeks before Mick's book was launched there was huge public interest about the release date.

"Sales of the book could now best be described as steady but it's no way in the same league as Keane's autobiography.

"It sold more in the first week than any bestseller would sell in months.

"To put it in perspective, Harry Potter and the Goblet of Fire was a runaway success with 40,000 sales but, with the Christmas sales, the Keane book looks to be heading for 150,000. …

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