Much Ado about Nothing? ; TEACHING METHODS ++ Can Shakespeare Really Be a Useful Management Tool? Two New Courses Take Very Different Approaches. Peter Brown Investigates

Brown, Peter, The Independent (London, England)

Last term an imaginative new management programme called Politics, Power and the Art of Influence was launched at the Sad Business School, Oxford. Designed for experienced executives, it combines Shakespeare's history play, Julius Caesar, role play and modern management theory. Similar courses have been taught at other schools, including the Cranfield MBA course.

Shakespeare, in fact, is surprisingly popular among management teachers seeking the long view, particularly in the US. James O'Toole, a prominent critic of business school curricula, uses Shakespeare in his classes at the Aspen Institute. "It reaches these practical business people at a much deeper level than a …

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Publication information: Article title: Much Ado about Nothing? ; TEACHING METHODS ++ Can Shakespeare Really Be a Useful Management Tool? Two New Courses Take Very Different Approaches. Peter Brown Investigates. Contributors: Brown, Peter - Author. Newspaper title: The Independent (London, England). Publication date: January 18, 2007. Page number: 12. © 2009 The Independent - London. Provided by ProQuest LLC. All Rights Reserved.

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